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Autor	Alina Daniłowska, Aigerim Duisenbekova
Tytuł	Assessment of Food Security in the East Kazakhstan Region
Title	Assessment of Food Security in the East Kazakhstan Region
Słowa kluczowe	sustainability, agriculture, agri-food policy, food security
Key words	sustainability, agriculture, agri-food policy, food security
Abstrakt	The article assesses the food security of one region of Kazakhstan - the East Kazakhstan region. In the analyses, criteria such as the level of the region’s food independence, the degree of satisfaction of the population’s physiological needs in basic food, and the level of economic availability of food were applied. The research has shown that the food security in the East Kazakhstan region was at an acceptable level. However, some threats to food security were identified, including: a high level of income differentiation among the households of the East Kazakhstan region, an increase in the price index for food products, and a significant proportion of the population with incomes below the subsistence minimum. The results of the evaluation can be useful for creating agri-food policy measures that will ensure, maintain and improve the level of food security at both a regional and national level.
Abstract	The article assesses the food security of one region of Kazakhstan - the East Kazakhstan region. In the analyses, criteria such as the level of the region’s food independence, the degree of satisfaction of the population’s physiological needs in basic food, and the level of economic availability of food were applied. The research has shown that the food security in the East Kazakhstan region was at an acceptable level. However, some threats to food security were identified, including: a high level of income differentiation among the households of the East Kazakhstan region, an increase in the price index for food products, and a significant proportion of the population with incomes below the subsistence minimum. The results of the evaluation can be useful for creating agri-food policy measures that will ensure, maintain and improve the level of food security at both a regional and national level.
Cytowanie	Daniłowska A., Duisenbekova A. (2021) Assessment of Food Security in the East Kazakhstan Region.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 21(36), z. 3: 4-13
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Pełny tekst	PRS_2021_T21(36)_n3_s4.pdf

Autor	Nataliia Blenda, Vitaliy Rybchak
Tytuł	Features of food market formation in Ukraine
Title
Słowa kluczowe	food market, food products, self-sufficiency, export, import
Key words
Abstrakt	The article examines the peculiarities of the formation of the food market of Ukraine and trends in its development. The actual capacity of the domestic market for certain products has been determined, taking into account the decrease in the average per capita consumption of certain food products by the population and the reduction in the population of Ukraine. It is established that the growth of gross output of agricultural products has improved the level of self-sufficiency in food in Ukraine. Meeting the needs of the population in food, within its purchasing power, is almost entirely provided by domestic products, except fruits, berries, and grapes. The level and dynamics of import dependence of the food market as a whole and in the context of individual product groups are determined.
Abstract
Cytowanie	Blenda N., Rybchak V.
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Pełny tekst	TIRR_2021_n16_s5.pdf

Autor	Solomon Adesoji, Banji Adisa, Abiodun Agboola, Adedayo Ajayi, Dorcas Alabi, Julius Ayinde, Olanike Deji, Olajide Filusi, Toyin Ojo, Oladimeji Oladele, Aanuoluwapo Opayinka
Tytuł	Participatory Development of Demand-Driven Curriculum for Career-Ready E-Extension Services in Nigeria
Title	Participatory Development of Demand-Driven Curriculum for Career-Ready E-Extension Services in Nigeria
Słowa kluczowe	participatory curriculum, career- ready, e- extension services, stakeholders, Nigeria
Key words	participatory curriculum, career- ready, e- extension services, stakeholders, Nigeria
Abstrakt	This paper described and contextualized participatory development of demand-driven curriculum for career-ready e-extension services in Nigeria as introduced by the Sasakawa Africa Fund for Extension Education. The stages of participatory development were participatory need assessment, participatory stakeholders’ workshop and validation among 124 stakeholders selected as key informants in relation to agricultural extension training, delivery, end users and policy makers. The stakeholders were grouped as follows: community leaders and policy makers; extension agencies / organisations / institutions / employers; farmers; input suppliers / marketers / agro-based traders / other value actors; and potential candidate groups. Stakeholder meetings were held separately with different groups three times, and then a combined meeting took place. The aggregated major decisions/consensus were subjected to content analysis using ATLAS.ti. The validation process included reading of each agreed decision to all participants, then participants indicated their agreement or otherwise, which led to either rejection or acceptance of the decision. This paper concludes that participatory curriculum development has enhanced the stakeholders to identify areas of demand-driven training in response to community needs. The stakeholders preferred more online than face-to-face training. The major perceived advantages of e-extension were reduced risk, time and cost effectiveness while infrastructural and human challenges were the perceived challenges that could possibly hinder the smooth running of e extension.
Abstract	This paper described and contextualized participatory development of demand-driven curriculum for career-ready e-extension services in Nigeria as introduced by the Sasakawa Africa Fund for Extension Education. The stages of participatory development were participatory need assessment, participatory stakeholders’ workshop and validation among 124 stakeholders selected as key informants in relation to agricultural extension training, delivery, end users and policy makers. The stakeholders were grouped as follows: community leaders and policy makers; extension agencies / organisations / institutions / employers; farmers; input suppliers / marketers / agro-based traders / other value actors; and potential candidate groups. Stakeholder meetings were held separately with different groups three times, and then a combined meeting took place. The aggregated major decisions/consensus were subjected to content analysis using ATLAS.ti. The validation process included reading of each agreed decision to all participants, then participants indicated their agreement or otherwise, which led to either rejection or acceptance of the decision. This paper concludes that participatory curriculum development has enhanced the stakeholders to identify areas of demand-driven training in response to community needs. The stakeholders preferred more online than face-to-face training. The major perceived advantages of e-extension were reduced risk, time and cost effectiveness while infrastructural and human challenges were the perceived challenges that could possibly hinder the smooth running of e extension.
Cytowanie	Adesoji S., Adisa B., Agboola A., Ajayi A., Alabi D., Ayinde J., Deji O., Filusi O., Ojo T., Oladele O., Opayinka A. (2021) Participatory Development of Demand-Driven Curriculum for Career-Ready E-Extension Services in Nigeria.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 21(36), z. 3: 14-23
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Pełny tekst	PRS_2021_T21(36)_n3_s14.pdf

Autor	S.H. Pushpa Malkanthi, S.D. Dilini Rathnachandra
Tytuł	Female Farmers’ Agricultural Information Needs and Food Production: A Case Study of Imbulpe ds Division in Sri Lanka
Title	Female Farmers’ Agricultural Information Needs and Food Production: A Case Study of Imbulpe ds Division in Sri Lanka
Słowa kluczowe	agricultural information, Imbulpe, information needs, Sri Lanka, women farmers
Key words	agricultural information, Imbulpe, information needs, Sri Lanka, women farmers
Abstrakt	The study was conducted to find out female farmers’ agricultural information needs and their impact on food production, in the Imbulpe DS Division in Sri Lanka. Of the female farmers in the area, 238 were taken as the sample for the study from seven selected Grama Niladhari (GN) divisions in the area. Female farmers were selected by using a simple random sampling method from these purposively selected GN divisions. A pre-tested, interviewer-administered questionnaire survey was used as the primary data collection method from March to July 2019. Data analysis was done by using descriptive statistics and chi-square analysis. The result revealed that the majority (62.6%) of respondents were middle aged (40-59 years), married, and belonged to families with 4-5 members. Most respondents (64.3 %) had studied up to junior secondary education level. Their average farm land size is 0.84 acres and they have farming experience of about 15 years. Most of the respondents mentioned that they had obtained higher levels of information needs about improved crop varieties. In addition, female farmers reported that they moderately need information on application of agrochemicals, improved market systems and modern farming technologies. Extension agents and other female farmers act as their major sources of agricultural information and ICT equipment acts as the least important agricultural information source in this area. Moreover, there is a significant positive association between the agricultural information needs and food production. Therefore, providing necessary agricultural information and enhanced utilization of ICT tools for agricultural information sources, and encouraging female farmers to participate in farming societies will lead to enhanced food production in this area.
Abstract	The study was conducted to find out female farmers’ agricultural information needs and their impact on food production, in the Imbulpe DS Division in Sri Lanka. Of the female farmers in the area, 238 were taken as the sample for the study from seven selected Grama Niladhari (GN) divisions in the area. Female farmers were selected by using a simple random sampling method from these purposively selected GN divisions. A pre-tested, interviewer-administered questionnaire survey was used as the primary data collection method from March to July 2019. Data analysis was done by using descriptive statistics and chi-square analysis. The result revealed that the majority (62.6%) of respondents were middle aged (40-59 years), married, and belonged to families with 4-5 members. Most respondents (64.3 %) had studied up to junior secondary education level. Their average farm land size is 0.84 acres and they have farming experience of about 15 years. Most of the respondents mentioned that they had obtained higher levels of information needs about improved crop varieties. In addition, female farmers reported that they moderately need information on application of agrochemicals, improved market systems and modern farming technologies. Extension agents and other female farmers act as their major sources of agricultural information and ICT equipment acts as the least important agricultural information source in this area. Moreover, there is a significant positive association between the agricultural information needs and food production. Therefore, providing necessary agricultural information and enhanced utilization of ICT tools for agricultural information sources, and encouraging female farmers to participate in farming societies will lead to enhanced food production in this area.
Cytowanie	Malkanthi S., Rathnachandra S. (2021) Female Farmers’ Agricultural Information Needs and Food Production: A Case Study of Imbulpe ds Division in Sri Lanka.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 21(36), z. 2: 22-32
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Pełny tekst	PRS_2021_T21(36)_n2_s22.pdf

Autor	S.H. Pushpa Malkanthi
Tytuł	Outlook of Present Organic Agriculture Policies and Future Needs in Sri Lanka
Title	Outlook of Present Organic Agriculture Policies and Future Needs in Sri Lanka
Słowa kluczowe	conventional agriculture, organic agriculture, organic farming policies, Sri Lanka
Key words	conventional agriculture, organic agriculture, organic farming policies, Sri Lanka
Abstrakt	Many countries are formulating organic agriculture or organic farming policies aimed at sustainable agricultural development. Therefore, the objectives of this study were: to understand the present situation of organic agriculture policies in Sri Lanka and also in other countries where successful organic agriculture is operating; identify problems in the organic agriculture sector; and suggest potential policy measures to be implemented in Sri Lanka in future. The research was conducted in two stages. In the first stage, a thorough literature review was conducted to study the suitable policies available in other countries and also in Sri Lanka at present. In the second stage, two field surveys were carried out using pre-tested questionnaires, from December 2019 to May 2020, in order to gather farmers’ and extension officers’ information related to organic farming policy suggestions. According to the findings of the literature review, organic systems in some countries are more integrated with national strategic plans and visions. Those governments are more involved in new initiatives and farmers are encouraged to go organic through reliable and feasible policies. Although Sri Lanka has a high potential for organic agriculture, at present it is at an initial stage. While most organic products in Sri Lanka go to the export market, a small portion is kept at local markets. Demand for organic products in export as well as domestic markets is increasing. Even though there are seven international food certification agencies operating in the country as external inspection and certification bodies, a limited number of accredited certifications exist for products on the domestic market. Results of the farmers’ survey showed that even if farmers have a significant level of knowledge, few of them practice organic farming due to several existing problems. Moreover, extension officers have also identified similar types of problems that are faced by the farmers related to organic farming. Evaluation of Strengths, Weaknesses, Opportunities and Threats (SWOT) related to organic agriculture in the country helped to identify key problems facing policy-makers when balancing the supply and demand sides of organic products. Also, in developing organic agriculture, an effective linkage and coordination among government and private participants is crucial. Therefore, in Sri Lanka in this context, strategic focus on policy support for organic agriculture is needed. Current organic farming programs need to be revised in order to formulate policies covering all areas related to production, handling, processing, certification, labeling and marketing, in order to bring the benefits of organic agriculture to farmers, marketers and consumers in a fair manner.
Abstract	Many countries are formulating organic agriculture or organic farming policies aimed at sustainable agricultural development. Therefore, the objectives of this study were: to understand the present situation of organic agriculture policies in Sri Lanka and also in other countries where successful organic agriculture is operating; identify problems in the organic agriculture sector; and suggest potential policy measures to be implemented in Sri Lanka in future. The research was conducted in two stages. In the first stage, a thorough literature review was conducted to study the suitable policies available in other countries and also in Sri Lanka at present. In the second stage, two field surveys were carried out using pre-tested questionnaires, from December 2019 to May 2020, in order to gather farmers’ and extension officers’ information related to organic farming policy suggestions. According to the findings of the literature review, organic systems in some countries are more integrated with national strategic plans and visions. Those governments are more involved in new initiatives and farmers are encouraged to go organic through reliable and feasible policies. Although Sri Lanka has a high potential for organic agriculture, at present it is at an initial stage. While most organic products in Sri Lanka go to the export market, a small portion is kept at local markets. Demand for organic products in export as well as domestic markets is increasing. Even though there are seven international food certification agencies operating in the country as external inspection and certification bodies, a limited number of accredited certifications exist for products on the domestic market. Results of the farmers’ survey showed that even if farmers have a significant level of knowledge, few of them practice organic farming due to several existing problems. Moreover, extension officers have also identified similar types of problems that are faced by the farmers related to organic farming. Evaluation of Strengths, Weaknesses, Opportunities and Threats (SWOT) related to organic agriculture in the country helped to identify key problems facing policy-makers when balancing the supply and demand sides of organic products. Also, in developing organic agriculture, an effective linkage and coordination among government and private participants is crucial. Therefore, in Sri Lanka in this context, strategic focus on policy support for organic agriculture is needed. Current organic farming programs need to be revised in order to formulate policies covering all areas related to production, handling, processing, certification, labeling and marketing, in order to bring the benefits of organic agriculture to farmers, marketers and consumers in a fair manner.
Cytowanie	Malkanthi S. (2021) Outlook of Present Organic Agriculture Policies and Future Needs in Sri Lanka.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 21(36), z. 3: 55-72
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Pełny tekst	PRS_2021_T21(36)_n3_s55.pdf

Autor	Nataliia Blenda, Yuliia Nesterchuk, Vitalii Rybchak
Tytuł	Indicators of the level of food security in Ukraine
Title
Słowa kluczowe	food security, food security indicators, food consumption, accessibility, solvency
Key words
Abstrakt	The article analyzes the domestic and world methods of assessing the level of foodsecurity. The national peculiarities of food security are considered, its level in Ukraine is analyzedaccording to the indicators of daily energy value of human diet, consumption of differenttypes of food per capita, food structure and food independence. The calculated indicators ofadequacy of consumption for certain foods are quite low, in particular: fish and fish products;fruits, berries and grapes; milk and dairy products; meat and meat products. These indicatorsare evidence of an imbalance in the diet of the population, which is trying to provide their ownenergy needs through more affordable products. The key problem of food security in Ukrainetoday is the affordability of products. It is the low purchasing power of the population that insome way hinders the development of production and the economy as a whole.
Abstract
Cytowanie	Blenda N., Nesterchuk Y., Rybchak V.
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Pełny tekst	TIRR_2020_n14_s31.pdf

Autor	Alla Chykurkova, Taras Hutsol, Oleg Kucher, Mariia Melnyk
Tytuł	Conceptual approaches to analysis and assessmentof efficiency of joint stock company functioning
Title
Słowa kluczowe	joint stock company, efficiency, corporation, corporate governance, financial andeconomic condition, dairy processing enterprise
Key words
Abstrakt	Effectiveness of a joint-stock company is realized through the skills and ability totake into account the wishes and needs of stakeholders and the organization in full. This workis based on the alignment of performance criteria with the organization’s strategy and capabilities.Management plays a key role in this process. It is they who must understand what theshareholders, customers, employees, lenders, and regulators want from the company, andthat each category requires organizations to meet their own needs. At the same time, the performancemeasurement and management system should be flexible enough to be transparentand able to keep track of processes occurring within the organization and stakeholder engagement.The activity of a joint-stock company includes general elements and special elementsthat arise from the specifics of the company’s operation. The peculiarities of the activity ofthe company are due also to industry trends, which are partially derived from specific elementsof management. In this regard, when identifying problems of functioning of joint-stockcompanies of the dairy industry, it is necessary to take into account the specific nature of theiractivity.
Abstract
Cytowanie	Chykurkova A., Hutsol T., Kucher O., Melnyk M.
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Pełny tekst	TIRR_2020_n14_s55.pdf

Autor	Elżbieta Malinowska-Misiąg
Tytuł	DIVERSE ASPECTS OF LOCAL FISCAL CAPACITY – CASE STUDY OF POLAND
Title	Różne wymiary potencjału dochodowego jednostek samorządu terytorialnego – przykład Polski
Słowa kluczowe	fiscal capacity, fiscal effort, LGUs’ revenues, local disparities
Key words	potencjał dochodowy, wysiłek fiskalny, dochody JST, zróżnicowania lokalne.
Abstrakt	The structure of the financial system of local government units (LGUs) determines the efficiency of its operation and development opportunities. Such a system should take into account both appropriately assigned sources of its own revenues as well as properly estimated expenditure needs, and equalization transfers. This paper focuses on the revenue side, more precisely – on the fiscal capacity of local governments. The paper begins by analyzing the concept of fiscal capacity in foreign and Polish literature. Then, three different types of fiscal capacity are distinguished, which is justified by the different purposes for which such capacities can be used. The remainder of the paper presents the amounts of fiscal capacity of various types of Polish LGUs in 2010-2017. An attempt was also made to identify external factors affecting the amount of this capacity.
Abstract	Konstrukcja systemu finansowego jednostek samorządu terytorialnego (JST) determinuje efektywność jego funkcjonowania i możliwości rozwoju. Taki system powinien uwzględniać zarówno odpowiednio przypisane źródła dochodów własnych, jak i właściwie oszacowane potrzeby wydatkowe oraz transfery wyrównawcze. Artykuł koncentruje się na dochodach, a ściślej – na potencjale dochodowym samorządów lokalnych. Rozpoczyna go analiza pojęcia potencjału dochodowego w literaturze zagranicznej i polskiej. Następnie rozróżniono trzy różne kategorie potencjału dochodowego, co jest uzasadnione różnymi celami, dla których potencjał może być wykorzystywany. W dalszej części artykułu przedstawiono wielkości potencjału dochodowego różnych rodzajów JST w Polsce w latach 2010–2017. Podjęto również próbę zidentyfikowania czynników zewnętrznych wpływających na wielkość potencjału.
Cytowanie	Malinowska-Misiąg E. (2020) DIVERSE ASPECTS OF LOCAL FISCAL CAPACITY – CASE STUDY OF POLAND.Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing [t.], nr 23(72): 113-122
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Pełny tekst	PEFIM_2020_n72_s113.pdf

Autor	Taras Hutsol, Vitalii Kovalenko, Nataliia Kovalenko, Michal Zasada
Tytuł	Economic efficiency of production of herbal granules
Title
Słowa kluczowe	managerial decision making, feed production, the efficiency of the production ofgranulated feed
Key words
Abstrakt	Improving production efficiency, increasing gross and marketable output is inextricablylinked to comprehensive intensification, that is, with the growth of additional investmentsin the development of agricultural production. The increase in capital investments isthe basis for strengthening and improving the material and technical base, and for implementingscientific and technological progress. Increasing the intensity of agriculture and animalhusbandry contributes to more efficient use of land and livestock, increasing crop yields andlivestock productivity. The main link between crop production and animal husbandry is feedproduction. Creating a solid feed base is the most important condition for the development ofanimal husbandry. Its state and level of development determine the possibility of increasingthe number of animals, increasing their productivity, improving the quality of products andreducing the cost of the latter. It is proved that the level of productivity of animals by 50-80%is determined by their feeding. Due to the importance of feed, it is necessary that their productionis ahead of the pace of needs (growth of livestock and its productivity). When forminga feed base, it is important to take into account not only the total volume of feed that willensure the production of a certain amount of products, but also their balance with nutrients.As a rule, feed, namely green feed, silage, haylage, is not a commodity product, that is, thereare no permanent markets for them. These types of feed are grown by those farms that areengaged in animal husbandry and must create their own raw material base for obtaining themain feed.
Abstract
Cytowanie	Hutsol T., Kovalenko V., Kovalenko N., Zasada M.
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Pełny tekst	TIRR_2020_n14_s127.pdf

Autor	Magdalena Dąbkowska-Dworniak
Tytuł	NON-GOVERNMENTAL ORGANIZATIONS IN POLAND: THEIR ROLE AND SOURCES OF FINANCING
Title	Organizacja pozarządowe w Polsce – rola i ich źródła finasowania
Słowa kluczowe	sources of financing, NGO
Key words	źródła finansowania, organizacje pozarządowe
Abstrakt	Non-governmental organizations (NGOs) are institutions that belong most often to the social service sector, whose goals are to meet the specific needs of people that are not being met, or not being met adequately, by commercial organizations or state administrations. Such NGOs work to help citizens develop and to improve themselves and their life situations. This article presents an overview of the role played by NGOs in Poland and how they are funded.
Abstract	Organizacje pozarządowe to instytucje zaliczające się do sektora społecznego, potrafiącego zaspokoić specyficzne potrzeby ludzi, których nie zaspokajają organizacje komercyjne i administracja państwowa. NGOsy wychowują, pomagają rozwijać i samorealizować się obywatelom. Artykuł przedstawia rolę jaką odgrywają organizacje pozarządowe oraz w jaki sposób są finansowanie. W artykule wykorzystano metodę desk research - przedstawiono i omówiono wyniki badań wtórnych, przeprowadzonych przez Stowarzyszenie Klon/Jawor oraz Główny Urząd Statystyczny.
Cytowanie	Dąbkowska-Dworniak M. (2020) NON-GOVERNMENTAL ORGANIZATIONS IN POLAND: THEIR ROLE AND SOURCES OF FINANCING.Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing [t.], nr 24(73): 43-53
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Pełny tekst	PEFIM_2020_n73_s43.pdf

Autor	Jakub Kraciuk
Tytuł	Wpływ międzynarodowych instytucji finansowych na sytuację gospodarczą krajów najsłabiej rozwiniętych
Title	Impact of International Financial Institutions on the Economic Situation of the Least Developed Countries
Słowa kluczowe	konsensus waszyngtoński, kraje najsłabiej rozwinięte, międzynarodowe instytucje finansowe
Key words	Washington consensus, least developed countries, international financial institutions
Abstrakt	Celem opracowania było ukazanie wpływu działalności Międzynarodowego Funduszu Walutowego i Banku Światowego na sytuację ekonomiczną najsłabiej rozwiniętych krajów Afryki subsaharyjskiej. Stwierdzono, że działanie tych organizacji zgodnie z zasadami konsensusu waszyngtońskiego nie przyniosły oczekiwanych rezultatów, a pomoc kredytowa MFW i BŚ zwiększyła zadłużenie i nie przyczyniła się do wyraźnego wzrostu PKB per capita w analizowanych krajach. Dlatego też konieczna stała się zmiana reguł działania międzynarodowych instytucji finansowych wobec krajów najsłabiej rozwiniętych. Proponowane programy dostosowawcze mają generować wzrost gospodarczy, który będzie podporządkowany potrzebom społeczeństw, a wybór wariantów polityki ekonomiczno-społecznej powinien być dostosowany do warunków określonego kraju.
Abstract	The aim of the study was to show the impact of the activities of the International Monetary Fund and the World Bank on the economic situation of the least developed countries in sub-Saharan Africa. It was found that the operation of these organizations in accordance with the principles of the Washington consensus did not bring the expected results, and the credit aid of IMF and World Bank increased debt, but did not contribute to a significant GDP growth per capita in the analyzed countries. Therefore, it is necessary to change the rules of operation of international financial institutions towards least developed countries. The proposed adjustment programs are to generate economic growth, which will be subordinated to the needs of societies, and the choice of economic and social policy options should be adapted to the conditions of a given country.
Cytowanie	Kraciuk J. (2019) Wpływ międzynarodowych instytucji finansowych na sytuację gospodarczą krajów najsłabiej rozwiniętych.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 19(34), z. 3: 57-66
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Pełny tekst	PRS_2019_T19(34)_n3_s57.pdf

Autor	Agnieszka Werenowska
Tytuł	Social media marketing (SMM) jako narzędzie komunikacji przedsiębiorstwaz grupami otoczenia
Title	Social media marketing (SMM) as a tool for communiacation between an enterprise and environmental groups
Słowa kluczowe	social media, komunikacja, przedsiębiorstwo, grupy otoczenia
Key words	social media, communication, eterprise, environment groups
Abstrakt	Media społecznościowe są miejscem, które pozwala na realizację potrzeb biznesowych. Przedsiębiorstwa nieustannie poszukują nowych rozwiązań mających na celu poprawę komunikacji z klientami. W artykule przedstawiono możliwości wykorzystania social media w celach komunikacyjnych przedsiębiorstwa z użytkownikami. Szczególną uwagę zwrócono na portal Facebook jako popularny instrument komunikacji.
Abstract	Social media are a place that allows you to meet your business needs. Companies are constantly looking for new solutions to improve their communikcation with customers. That article presents the possibilities of using social media for communication between the company and its users. Special attention was paid to Facebook as a popular communication tool.
Cytowanie	Werenowska A.
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Pełny tekst	TIRR_2019_n12_s95.pdf

Autor	Piotr Dubicki, Piotr Kułyk
Tytuł	Uwarunkowania zachowań konsumentów na rynku żywności ekologicznej
Title	Determinants of Consumer Behavior on the Organic Food Market
Słowa kluczowe	świadomość ekologiczna, żywność ekologiczna, zachowania konsumentów
Key words	the ecological awareness, organic food, consumer behaviour
Abstrakt	Poznanie zmieniających się potrzeb konsumentów jest ważnym elementem budowania przewagi konkurencyjnej przedsiębiorstwa. Celem artykułu jest przedstawienie zachowań konsumentów na lokalnym rynku produktów ekologicznych. W artykule przedstawiono zagadnienia związane z rynkiem żywności ekologicznej. Zdefiniowano i scharakteryzowano pojęcie produktu ekologicznego, omówiono kontrolę i certyfikację produkcji ekologicznej oraz czynniki wpływające na jakość żywności i popyt na produkty ekologiczne. Przeprowadzono badanie ankietowe na rynku lokalnym mające na celu scharakteryzowanie uwarunkowań zachowań konsumentów na rynku żywności ekologicznej. Na podstawie przeprowadzonych badań ankietowych i analizy danych statystycznych można zauważyć, że współczesny konsument jest świadomy tego co kupuje. Jakość i skład produktu to najważniejsze czynniki, które wpływają na podejmowane przez nich decyzję. Konsumenci coraz częściej rezygnują z konsumpcji żywności tradycyjnej na korzyść produktów ekologicznych.
Abstract	Understanding the changing needs of consumers is an important element of building a competitive advantage of the company. The aim of the article is to present consumer behavior on the local market of organic products. The article presents issues related to the organic food market. The concept of organic product was defined and characterized, control and certification of organic production as well as factors affecting food quality and demand for organic products were discussed. In addition, a survey was conducted on the local market to show the determinants of consumer behaviour on the organic food market. Based on the surveys carried out and the analysis of statistical data, it can be seen that the modern consumer is aware of what he is buying. The quality and composition of the product are the most important factors that influence the decision they make. Consumers are increasingly giving up the consumption of traditional food in favor of organic products.
Cytowanie	Dubicki P., Kułyk P. (2019) Uwarunkowania zachowań konsumentów na rynku żywności ekologicznej.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 19(34), z. 1: 79-87
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Pełny tekst	PRS_2019_T19(34)_n1_s79.pdf

Autor	Tatiana Bludova, Oleksiy Kudenko, Volodymyr Tokar, Natalia Wasilewska
Tytuł	EVALUATION OF TARGET MARKET SEGMENTS FOR ENTERPRISES
Title
Słowa kluczowe	market segmentation, psychographic factors, relevant factors, questionnaires, respondents.
Key words
Abstrakt	The purpose of the article is to substantiate the emergence of new – and the development of existing – factors and segmentation criteria for meeting consumer needs and increasing the efficiency of marketing activities for Ukrainian enterprises under modern market conditions. The object of the research is to analyze the process of development and any increases in the effectiveness of marketing segmentation. The subject of research is the theoretical, methodical and practical provisions of the formation of targeted marketing segmentation for the markets of Ukrainian enterprises. The goal of the research is to evaluate the direction and type of market segmentation that determines future target segments for enterprises and their share of existing markets. We present the characteristics of enterprises that work on market relations for the production and sale of computer devices that provide network connections. Our method was to estimate the direction and type of market segmentation in order to determine the prospective segments for such enterprises and their share of the existing market. In order to evaluate the attractiveness of target segments for Ukrainian enterprises, a survey was conducted to validate customer reactions. The analyzed variables included: the length of time a person uses his/her computer device; the reasons for possible changes and important settings when choosing a computer device; the timeframe for buying a computer device. The results of the questionnaire are separated by gender, social and geographic factors, as well as by family composition and age of respondents, taking into account the stages of their life cycle, as well as their educational level and professions – for three enterprises. Particular attention was paid to the psychographic factors of occupation and social class. The questionnaire also contained a self-assessment section on the psychological qualities of the consumer and on their psychography, which we analyzed. The hypotheses presented by individual factors and the consumer segment, separated by the results of the survey, and the analysis of the respondents' answers, are presented. Confirmation of the hypotheses and isolation of the consumer segment are given.
Abstract
Cytowanie	Bludova T., Kudenko O., Tokar V., Wasilewska N. (2019) EVALUATION OF TARGET MARKET SEGMENTS FOR ENTERPRISES.Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing [t.], nr 22(71): 223-237
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Pełny tekst	PEFIM_2019_n71_s223.pdf

Autor	Piotr Niedzielski, Magdalena Zioło
Tytuł	Finansowanie publicznej komunikacji zbiorowej w aglomeracjach miejskich w Polsce
Title	FINANCING OF PUBLIC TRANSPORT OF URBAN AGGLOMERATIONS IN POLAND
Słowa kluczowe	finansowanie komunikacji publicznej, transport publiczny
Key words	financing of public transport, public transport
Abstrakt	Celem artykułu jest przedstawienie sposobów finansowania publicznej komunikacji zbiorowej w aglomeracjach miejskich ze szczególnym ukazaniem roli jednostek samorządu terytorialnego. Cel szczegółowy obejmuje dokonanie oceny wielkości wydatków ponoszonych przez gminy na finansowanie lokalnego transportu zbiorowego oraz określenie wielkości dopłat, jakie gminy te ponoszą w związku z realizacją zadań z zakresu lokalnego transportu zbiorowego. Analizą objęto jedenaście miast polskich: Szczecin, Poznań, Wrocław, Warszawa, Kraków, Toruń, Bydgoszcz, Gdańsk, Gdynia, Sopot oraz Łódź, ze szczególnym wyróżnieniem Szczecina. W badaniach wykorzystano krytyczną analizę literatury metody indukcji i dedukcji oraz analizę wskaźnikową. W efekcie przeprowadzonych badań stwierdzono, że wydatki na publiczną komunikację zbiorową stanowią znaczące obciążenie dla budżetów badanych miast, a wpływy z biletów komunikacji miejskiej nie zapewniają ich pełnego finansowania (średnio pokrywają 40% zapotrzebowania na finansowanie). Oryginalnym rozwiązaniem dla podjętego problemu badawczego jest zaproponowanie koncepcji zarządzania przychodami do maksymalizacji przychodów ze sprzedaży biletów w miastach.
Abstract	The aim of the article is to present ways of financing public transport in urban agglomerations, with particular emphasis on the role of local government units. The specific objective includes assessing the amount of expenditure spending by municipalities to finance local public transport and determining the amount of subsidies that these municipalities incur in connection with the implementation of tasks related to local public transport. The analysis covered eleven Polish cities: Szczecin, Poznań, Wrocław, Warsaw, Kraków, Toruń, Bydgoszcz, Gdańsk, Gdynia, Sopot and Łódź, with particular distinction from Szczecin. Critical literature analysis of induction and deduction methods and index analysis were used in the research. As a result of the conducted research, it was found that expenditure on public communication constitutes a significant burden for the budgets of the examined cities, and the inflows from public transport tickets do not ensure their full financing (on average they cover 40% of financing needs). The original solution for the research problem is to propose a revenue management concept to maximize revenue from the sale of tickets in cities.
Cytowanie	Niedzielski P., Zioło M. (2019) Finansowanie publicznej komunikacji zbiorowej w aglomeracjach miejskich w Polsce.Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing [t.], nr 21(70): 246-260
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Pełny tekst	PEFIM_2019_n70_s246.pdf

Autor	Raisa Kozhukhіvska, Vitalii Rybchak, Оlena Sakovska
Tytuł	Using of modern information and communication technologiesin the tourism
Title
Słowa kluczowe	tourism, consumer, Internet, information technologies, Internet service
Key words
Abstrakt	The importance of modern information and communication technologies in the economic and social life has steadily increased. The Internet creates new opportunities to provide services and meet needs. Tourism enterprises are interested in making a big profit from their sales and want the customers to give their preferences to them. The article deals with the peculiarities of Internet use by the tourism services consumers. Determined that the compared to traditional advertising technologies, Internet makes it possible to provide a dialogue with the consumer, to establish feedback and, in terms of investment, it is much cheape. The data representing the social characteristics of the sphere of Ukrainian Internet consumers are generalized. The main reasons and motives for making online purchases by tourism services consumers are indicated. The barriers that hinder the further development of Internet commerce and the promotion of online tourism services have been identified. Quantitative and qualitative research on the use of tourism Internet services in Ukraine has been carried out.
Abstract
Cytowanie	Kozhukhіvska R., Rybchak V., Sakovska О.
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Pełny tekst	TIRR_2019_n11_s97.pdf

Autor	Paulina Bednarz, Konrad Michalski, Joanna Popiel
Tytuł	Carsharing jako forma logistyki współdzielenia w mieście
Title	Carsharing as a form of sharing logistic in city
Słowa kluczowe	miasto, gospodarka współdzielenia, logistyka społeczna, logistyka miasta, carsharing
Key words	city, sharing economy, social logistics, city logistics, carsharing
Abstrakt	Głównym celem artykułu było przedstawienie carsharingu jako jednej z najbardziej popularnych form współdzielenia zasobów, w szerszym kontekście zmian zachodzących w otoczeniu współczesnego człowieka. Zmiany potrzeb dzisiejszego konsumenta i preferencji ich realizacji są obecne w dyskursie naukowym dotyczącym gospodarki współdzielenia (sharing economy), a także nowego nurtu badań: logistyki społecznej, w tym logistyki miasta. Artykuł ma charakter przeglądowy i opisowy. Posłużono się analizą literatury naukowej, publicystycznej i raportów. Wspomagające, dla przedstawionych spostrzeżeń, badanie ankietowe zostało przeprowadzone wśród użytkowników systemu carsharing w Warszawie, a jego wyniki zaprezentowano w formie opisowej i tabelarycznej.
Abstract	The main goal of this article was to present carsharing as one of the most popular forms of sharing resources in the broader context of changes taking place in the environment of contemporary humans. Changes in the needs of today`s consumers and preferences of their implementation are present in the scientific discourse on the sharing economy, as well as a new trend of research: social logistics, including city logistics. The article is of a review and descriptive nature. The synthesis of scientific and journalistic literature and reports was adopted. Supporting the presented observations, the survey was conducted among the users of the carsharing system in Warsaw, and its results were presented in a descriptive and tabular form.
Cytowanie	Bednarz P., Michalski K., Popiel J.
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Pełny tekst	TIRR_2019_n12_s65.pdf

Autor	Ruslan Mudrak, Iryna Nizhnik
Tytuł	Food aid for the poor – key working tool for protection of food interestsof ukraine’s population
Title
Słowa kluczowe	food interests, protection, subsistence level, food aid, budget, cost multiplier
Key words
Abstrakt	The need to protect the food interests of Ukrainian citizens is conditioned by a number of pressing challenges – insufficient level of income, high growth rates of consumer food prices, excessive level of market concentration, excessive volumes of food exports, which cause a deficit in the domestic market, etc. For a full-scale deployment of the Ukrainian food aid program, it is necessary to preliminarily conduct an experiment. As part of the experiment, we propose to involve low-income citizens in the program, who has a total income not exceeding 130% of the poverty line (subsistence level). According to the statistics of 2017, the protection of food interests needs those households whose average income is less than UAH 2,085 per month – these are household’s first decile group. The average benefit is UAH 284 per person per month. A tentative budget for food aid for all households and the decile group should be UAH 1204.6 million. An increase in food expenditure by 1% will lead to an increase in real GDP of Ukraine by 0.97%. Food expenditures of the population of Ukraine in 2017 amounted to UAH 673539.0 million. Their increase by UAH 1204.6 million, or 0.18%, will cause real GDP growth of 0.17% or UAH 4266.9 million.
Abstract
Cytowanie	Mudrak R., Nizhnik I.
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Pełny tekst	TIRR_2019_n11_s73.pdf

Autor	Marcin Idzik
Tytuł	RATING OF THE CUSTOMER SERVICE QUALITY AT COOPERATIVE BANKS IN MYSTERY SHOPPER STUDY
Title
Słowa kluczowe	satisfaction, sales, trust
Key words
Abstrakt	The objective of this paper is to evaluate the customer service quality at the cooperative banks in Poland and to test the extent of the customer oriented approach of selling banking services based on the relational model. The customer service level at the cooperative banks was evaluated as low in comparison with the results achieved by the commercial banks. The principles of the relational model and the customer-oriented sales model were fulfilled in 36%. The analysis of the needs, using the feedback about the customer, the customer commitment and the effective sales were the least implemented. The highest level of implementation concerned the principles of comfortable customer service, the greeting and presentation of the offer. The selling efficiency is highly correlated with upholding the principles of a customer-oriented sales model. The study used the Mystery Shopper method.
Abstract
Cytowanie	Idzik M.
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Pełny tekst	ESARE_2018_n1_s351.pdf

Autor	Agata Marcysiak, Adam Marcysiak
Tytuł	Zarządzanie majątkiem jednostek gospodarczych o różnym potencjale ekonomicznym
Title	MANAGEMENT OF ECONOMIC ASSETS WITH VARIOUS ECONOMIC POTENTIAL
Słowa kluczowe	majątek trwały i obrotowy, wielkość ekonomiczna, zarządzanie majątkiem, efektywność gospodarowania.
Key words	fixed and current assets, economic size, property management, management efficiency.
Abstrakt	Celem niniejszego opracowania jest próba ukazania zakresu zarządzania majątkiem podmiotów gospodarczych o różnym potencjale ekonomicznym. Materiałem badawczym były dane o gospodarstwach charakteryzujących się zróżnicowaną wielkością ekonomiczną, które prowadziły rachunkowość rolną dla potrzeb Instytutu Ekonomiki Rolnictwa i Gospodarki Żywnościowej. Majątek gospodarstwa przedstawiono w formie syntetycznej jako sumę dwóch grup aktywów: trwałych i obrotowych. W obrębie aktywów trwałych analizie poddano cztery składniki a w przypadku aktywów obrotowych trzy składniki. Dla oceny efektów działań zarządczych analizie poddano produktywność i dochodowość podstawowych czynników produkcji. Najwyższym poziomem dochodowości odznaczały się gospodarstwa o wielkości ekonomicznej 100-500 tys. Euro. Istotnym parametrem efektywności gospodarowania był wskaźnik rentowności kapitału własnego ROE. Dodatnią jego wartością odznaczały się gospodarstwa o wielkości ekonomicznej powyżej 25 tys. Euro. Wyższa rentowność poprawiała perspektywy rozwojowe gospodarstwa i sprawiała, że więcej środków można było przeznaczyć na zakup poszczególnych składników majątku.
Abstract	The aim of this study is to show the scope of asset management of economic entities with various economic potential. The research material was data on farms characterized by diversified economic size, which carried out agricultural accounting for the needs of the Institute of Agricultural Economics and Food Economy. The property of the holding was presented in a synthetic form as the sum of two groups of assets: fixed and current. Within the area of ​​non-current assets, four components were analyzed and three components in the case of current assets. To assess the effects of management actions, the productivity and profitability of basic production factors were analyzed. The highest level of profitability was noted for farms with an economic size of 100-500 thousand. Euro. An important parameter of the efficiency of management was the return on equity ratio of ROE. Its positive value was characterized by farms with an economic size above 25,000. Euro. Higher profitability improved the development prospects of the farm and made more money available for the purchase of individual assets.
Cytowanie	Marcysiak A., Marcysiak A. (2018) Zarządzanie majątkiem jednostek gospodarczych o różnym potencjale ekonomicznym.Zeszyty Naukowe SGGW, Polityki Europejskie, Finanse i Marketing [t.], nr 20(69): 83-97
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Pełny tekst	PEFIM_2018_n69_s83.pdf