10.22630/EIOGZ.1711718418
1711718418
sggw
wwwwne@mail.sggw.pl
Tomasz Ruchniewicz
Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej
Zeszyty Nauk. SGGW w Warszawie, Ekon. i Organiz. Gosp. Żywn.
2081-6979
2543-9863
10.22630/EIOGZ
http://eiogz.wne.sggw.pl/
06
25
2016
06
30
2016
114
10.22630/EIOGZ.2016.114
https://sj.wne.sggw.pl/eiogz/2016/vol/issue114
Zmiany wzorca konsumpcji żywności na wsi i ich uwarunkowania
Ewa
Świstak
Katedra Organizacji i Ekonomiki Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
Wacław
Laskowski
Katedra Organizacji i Ekonomiki Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
Recent changes in the structure of employment in Poland, resulting from dynamic development of the services sector as well as diminishing roles of industry and agriculture, led to migrations and in consequence to the change of rural habitants structure. These changes, as well as economic and demographic ones, caused changes in the food consumption pattern; among others, rural food consumption pattern has lost some of its traditional features. However, unlike in urban model, it is still characterized by a higher proportion of products derived from the self supply as well as low consumption of fruit and fish.
06
30
2016
5
17
10.22630/EIOGZ.2016.114.16
https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s5
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https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s5
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s5.pdf
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s5.pdf
Marnotrawstwo żywności w kontekście racjonalnego gospodarowania nią w gospodarstwach domowych polskich i szwedzkich studentów
Karolina
Zabłocka
Wydział Nauk o Żywieniu Człowieka i Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
Aleksandra
Prandota
Wydział Nauk o Żywieniu Człowieka i Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
Krystyna
Rejman
Wydział Nauk o Żywieniu Człowieka i Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
https://orcid.org/0000-0001-8692-4383
Reducing food waste in the entire food supply chain is one of the key challenges to further development of the world. In developed countries the highest food wastage is observed in the final stages of the chain, mainly at the consumption stage. The aim of this study was to compare different aspects of food wastage in households of selected consumer groups i.e. students of life sciences universities in Poland and Sweden. Own questionnaire studies were conducted in the years 2014 and 2015 on a sample of 234 consumers: 132 Polish and 102 Swedish ones. Polish students more often declared behaviours proving or leading to irrational management of food. Respondents from Sweden behaved more rationally when it comes to using food surpluses and less often declared the majority of the causes of food wastage. The results indicate the necessity to publicize the issue of food waste, especially undertaking actions aiming at its reduction in the consumption processes in the households.
06
30
2016
19
32
10.22630/EIOGZ.2016.114.17
https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s19
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https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s19
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s19.pdf
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s19.pdf
Konsumencka gotowość do realizacji zrównoważonego wzorca spożycia żywności
Joanna
Kaczorowska
Wydział Nauk o Żywieniu Człowieka i Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
https://orcid.org/0000-0002-8622-3912
Barbara
Kowrygo
Wydział Nauk o Żywieniu Człowieka i Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
The aim of the research was to examine consumers’ behavior of those who know the term sustainable food consumption and determine whether it corresponds to sustainable food consumption pattern. Data were collected using CATI method among the 212 residents of the largest cities of Mazovia Region. It has been shown that taste, quality, healthy nutrition and food safety were the most important factors of food choice. It should be noted that consumers ranked some determinants over price, namely: local origin of products, environment protection as well as ethical and social standards in food production. Most of them represented pro-environmental behavior in food packaging and household food management issues. Despite these declarations the willingness to change food consumption pattern towards more sustainable meant for them the increase of consumption of good for health plant origin food products, but not at the expense of eggs, milk, and meat consumption. The generally pro-environmental respondents’ behavior and opinions on food begin to be a driving force for innovative solutions and products on the food market, but so far not in the mainstream. However, it could be assumed that the rising pro-environmental consumer awareness will imply the same food consumption pattern.
06
30
2016
33
44
10.22630/EIOGZ.2016.114.18
https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s33
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https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s33
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s33.pdf
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s33.pdf
Powszechne przekonania dotyczące wybranych zachowań żywieniowych w opinii konsumentów 65+
Agnieszka
Rybowska
Katedra Handlu i Usług, Akademia Morska w Gdyni
Consumers making purchasing decisions are often guided not by the latest knowledge, but rooted in their consciousness beliefs that deny this knowledge. The aim of this study was to determine the effect of common beliefs functioning in society, affecting food consumption behavior of elderly people. The study was conducted in a group of 160 seniors from conurbation of Gdańsk, Gdynia and Sopot. It has been shown that seniors agree with many stereotypes, and their eating behavior often corresponds with their convictions.
06
30
2016
45
55
10.22630/EIOGZ.2016.114.19
https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s45
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https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s45
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s45.pdf
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s45.pdf
Atrybuty żywności ekologicznej determinujące wybory konsumentów
Mariola
Grzybowska-Brzezińska
Uniwersytet Warmińsko-Mazurski w Olsztynie
Małgorzata
Grzywińska-Rąpca
Uniwersytet Warmińsko-Mazurski w Olsztynie
The aim of the research was to identify factors influencing consumer perception of organic food quality. The research concerned the consumers’ assessment of certain attributes (technological and market ones) of organic food products. The surveys were carried out in 2005, 2010, and 2013 among the inhabitants of northeast Poland. The main technological attributes indicated by the respondents were the nutrition value of the food and highly valued way of its production, ensuring limited use of fertilizers, pesticides, and other chemicals. In all analyzed periods the respondents valued sensory features of organic food, especially its natural taste. Market attributes of organic food that were identified during the study are the following: health values, place of purchase, producer’s logo, and price. Among the attributes of the organic products also their social features were presented.
06
30
2016
57
68
10.22630/EIOGZ.2016.114.20
https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s57
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https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s57
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s57.pdf
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s57.pdf
Model zakupu produktów żywnościowych opatrzonych oświadczeniami żywieniowymi i zdrowotnymi
Magdalena
Olejniczak
Wyższa Szkoła Bankowa w Poznaniu
In the era of civilization diseases and the growth of health care consumers change their feeding scheme, resulting in searching for food products bringing them certain benefits. In consequence, innovative types of food emerge, including products with nutrition and health claims. The knowledge about the consumer’s needs and behavior is very important for the enterprises, because it determines, among others, success in business. The article proposes a purchase model of products bearing nutrition and health claims which was based on own carried out research.
06
30
2016
69
80
10.22630/EIOGZ.2016.114.21
https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s69
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https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s69
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s69.pdf
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s69.pdf
Zachowania nabywców na rynku certyfikowanej żywności dla niemowląt i małych dzieci
Dominika
Kuberska
Katedra Analizy Rynku i Marketingu, Uniwersytet Warmińsko-Mazurski w Olsztynie
Karolina
Suchta
Katedra Analizy Rynku i Marketingu, Uniwersytet Warmińsko-Mazurski w Olsztynie
The aim of the study was to unveil the specifics of consumer behavior on the certified baby food market, in particular with regard to their determinants. A questionnaire was used as a tool to conduct this study. A unique nature of the relationship between the buyer and the consumer on the market (a mother and a child) could have influenced the results obtained. Price is not the key determinant of behavior of buyers on the market. In addition, there is no correlation between the net income per capita and household expenditure on certified baby food.
06
30
2016
81
93
10.22630/EIOGZ.2016.114.22
https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s81
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https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s81
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s81.pdf
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s81.pdf
Prozdrowotne i hedonistyczne uwarunkowania decyzji konsumenckich na rynku pieczywa
Marzena
Jeżewska-Zychowicz
Katedra Organizacji i Ekonomiki Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
Iwona
Kowalczuk
Katedra Organizacji i Ekonomiki Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
The aim of the study was to determine the importance of healthy and hedonistic motives, including sensory aspects, in conditioning the willingness to consume six sorts of bread with various technological modifications. The research was conducted in September 2014 in a group of 1014 Poles aged 21 and above. A greater importance attributed to hedonistic motives favoured more frequent consumption of white bread, while the health motives were a factor limiting the consumption of this kind of bread. The importance of both motives did not diversify significantly declared willingness to eat bread with a long shelf life. Participants who declared greater importance of health and hedonistic motives demonstrated greater willingness to eat bread with healthy modifications compared with those who claimed that these motives were not important to them. The choice of bread with modifications aiming at increasing its health value was determined both by health and hedonistic motives. This means that consumers appreciated the health benefits of such food, but simultaneously expected positive emotions and experiences during and after its consumption.
06
30
2016
95
106
10.22630/EIOGZ.2016.114.23
https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s95
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https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s95
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s95.pdf
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s95.pdf
Popyt na usługi gastronomiczne w Polsce w okresie poakcesyjnym
Krystyna
Świetlik
Zakład Badań Rynkowych, Instytut Ekonomiki Rolnictwa i Gospodarki Żywnościowej – Państwowy Instytut Badawczy
https://orcid.org/0000-0003-4574-2254
Growth of incomes and change in lifestyles have resulted in Polish people showing a greater willingness to eat out. The objective of this paper is to show the change in demand for catering services during the period 2004–2014. Changes in the number of catering establishments are discussed, as is the size of retail sales and revenue from eating out. The size and structure of household expenditure for eating out are analysed. Research has shown that a slowdown in Polish economy, resulting from the global financial crisis, has not caused a reduction in households’ expenditure on eating out. Results of research suggest that under the influence of growth of wealth and a change in the general model of consumption, the popularity of eating out among Polish consumers will continue to grow.
06
30
2016
107
120
10.22630/EIOGZ.2016.114.14
https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s107
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https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s107
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s107.pdf
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s107.pdf
Wybrane walory zdrowotne jogurtów w opinii konsumentów
Marta
Sajdakowska
Katedra Organizacji i Ekonomiki Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
Joanna
Grasewicz
Katedra Organizacji i Ekonomiki Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
The aim of this study was to assess the level of consumers’ acceptance of selected health benefits of yogurt and their willingness to pay higher prices for health attributes of this product category. The results indicate that relatively higher consumers’ acceptance refers to increasing the components affecting health benefits. Potential changes leading to reduction of undesirable constituents were not so accepted in the opinion of the respondents. Despite of the fact that consumers pay great attention to health and declare higher levels of willingness to pay for selected health benefits of yogurt, in fact the accepted prices are not so high.
06
30
2016
121
130
10.22630/EIOGZ.2016.114.25
https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s121
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https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s121
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s121.pdf
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s121.pdf
Zainteresowanie warszawskich konsumentów owocami mało znanymi i egzotycznymi
Dawid
Olewnicki
Samodzielna Pracownia Organizacji i Ekonomiki Ogrodnictwa, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
https://orcid.org/0000-0002-3096-3882
Lidia
Gunerka
Samodzielna Pracownia Organizacji i Ekonomiki Ogrodnictwa, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
Wioleta
Sobczak
Wydział Nauk Ekonomicznych, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
https://orcid.org/0000-0003-3812-3877
The aim of this study was to evaluate acquisition and awareness among consumers with regard to little popular and exotic fruits. Data for the analysis were obtained through a survey conducted among 185 respondents in 2014 in Warsaw. The study showed that despite the fact that a significant part provided in the questionnaire species of fruit for Polish consumers well known, but a few are purchased by them. Research indicates that the main reasons for this include low availability of many species and their high prices.
06
30
2016
131
142
10.22630/EIOGZ.2016.114.26
https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s131
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https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s131
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s131.pdf
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s131.pdf
Ocena informacji zawartych na etykiecie pakowanej wieprzowiny
Małgorzata
Kosicka-Gębska
Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
https://orcid.org/0000-0002-2043-7627
Jerzy
Gębski
Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
Katarzyna
Kwiecińska
Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
https://orcid.org/0000-0002-9540-0212
Modern consumers are increasingly opting to buy pork in packaged form, for their own comfort and safety. Thorough knowledge of the product is derived from two sources. The first is the consumers’ own sensory evaluation of meat, mainly based on its color. The second is the label, on which manufacturer is obliged to provide basic, clear and understandable information about the product, according to the guidelines of the European Parliament of the Regulation (EU) No 1169/2011 of the October 25, 2011, applied in Poland since 13 December 2014. According to the results of quantitative survey conducted in 2012 on 1325 consumers of pork, for more than ½ of the total population the information on the label of packaged pork are barely visible (barely legible) and incomprehensible. Hence, consumers expect in the future concrete changes. First of all, posting in a visible place the information concerning the pork shelf life (29.1%), differentiating the font size (26.8%), and the information that the meat is free of any genetically modified components (19.4%).
06
30
2016
143
155
10.22630/EIOGZ.2016.114.27
https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s143
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https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s143
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s143.pdf
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s143.pdf
Wpływ podwyższonej wartości odżywczej na skłonność do płacenia wyższej ceny za produkty pochodzenia zwierzęcego
Anna
Olewnik-Mikołajewska
Katedra Organizacji i Ekonomiki Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
Dominika
Głąbska
Katedra Dietetyki, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
Krystyna
Gutkowska
Katedra Organizacji i Ekonomiki Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
Dominika
Guzek
Katedra Organizacji i Ekonomiki Konsumpcji, Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
The aim of the study was to verify the hypothesis that consumers are willing to pay more for products with enhanced nutritional value. In order to verify it, the survey was conducted using direct “face to face” interview in the technology of Paper and Pencil Interview, on a representative nationwide sample of 1,000 respondents. It was found that consumers are far more willing to pay more for high health promoting properties products than for products with enhanced quality or enhanced nutritional value. It may be indicated, that even in the east regions of Poland (characterized by the worse economic situation, than central regions of Poland), there is an important potential to market such products. The study confirm the limited understanding of the labeling information about nutritional value. As a consequence it may be a prerequisite to reformulate marketing messages to obtain better communication with the consumer.
06
30
2016
157
167
10.22630/EIOGZ.2016.114.28
https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s157
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https://sj.wne.sggw.pl/article-EIOGZ_2016_n114_s157
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s157.pdf
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https://sj.wne.sggw.pl/pdf/EIOGZ_2016_n114_s157.pdf