Achonen, Irena (Vilniaus Kolegija – University of Applied Sciences)
Variakojiene, Jolita (Vilniaus Kolegija – University of Applied Sciences)
Pandemic Impact on Lithuania‘s tour operators
Turystyka i Rozwój Regionalny, 2021, vol., nr 15, s. 59-67
Słowa kluczowe
tour operators COVID-19 pandemic tourism Lithuania
Streszczenie
Lithuania tourism market was one of the fastest growing in Europe in 2019. Allaround the globe 2019 was a year of records for travelling, but 2020 changed everything.At the moment COVID-19 pandemic is one of the most important and relevant factor forinfluencing Tourism sector. It changed the way we‘re working, travelling, communicating, ithad a huge negative effect on specific sectors there people meet, spend time together. Touroperators are one of the most affected in the business world because of economic and politicalreasons: for most of the year countries have travelling restrictions, borders closed, obligationfor testing before and after travelling and in general consumer behaviour is changed due tothe safety reasons. This paper aims to analyze the impact of pandemic to Lithuania‘s Touroperators as well as present the overview of previous year numbers of tourism. Qantativeresearch – a survey was conducted with the most active Lithuania‘s tour operators, workingwith inbound, outbound and domestic tourism in order to find out their opinion of previousyear and currently happening change. Results are presented in a paper. Topic is extreemlyrelevant these days and the paper reveal the current situation in Lithuania‘s travel market.