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Autor	Danuta Zawadzka
Tytuł	Znaczenie zobowiązań krótkoterminowych w finansowaniu przedsiębiorstw w Polsce – analiza porównawcza według sekcji PKD
Title	The importance of current liabilities in financing businesses in Poland – a comparative analysis according to the section in polish statistical classifi cation of economic activities
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Abstract	The aim of this paper is to assess the significance of current liabilities in financing businesses in Poland. The proposed thesis assumed that it is variable and highly dependent on the specificity of the sector in which the business operates. The article is a part of a broader study concerned the short-term finuancing sources of businesses in Poland. It presents the empirical verification based on the data from the Polish Central Statistical Office in 1998–2007. The statistical data include financial results of businesses keeping accounting books, in which the number of employees exceeds 9. Current liabilities of the companies were presented according to the types of activities based on the Polish Statistical Classification of Economic Activities.
Cytowanie	Zawadzka D. (2009) Znaczenie zobowiązań krótkoterminowych w finansowaniu przedsiębiorstw w Polsce – analiza porównawcza według sekcji PKD.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 76: 85-94
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Pełny tekst	EIOGZ_2009_n76_s85.pdf

Autor	Joanna Baran
Tytuł	Korzyści skali a wyniki ekonomiczno-finansowe przedsiębiorstw przetwórstwa mleka w latach 2004–2006
Title	The returns to scale in relation to economic-financial results of dairy companies in 2004–2006
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Abstract	This paper presents the issue of potential relation between returns to scale of dairy companies and their financial performance. The analysis based on 267 objects shows significant differences between companies of increasing, decreasing and constant returns to scale. Statistic tests showed that the constant returns to scale is connected with higher labour efficiency ratio and assets productivity. However the research does not conf rm hypothesis that constant returns leads to the higher return on equity (ROE), return on assets (ROA), return on sales (ROS)
Cytowanie	Baran J. (2009) Korzyści skali a wyniki ekonomiczno-finansowe przedsiębiorstw przetwórstwa mleka w latach 2004–2006.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 76: 95-108
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Pełny tekst	EIOGZ_2009_n76_s95.pdf

Autor	Grażyna Karmowska, Anita Małecka
Tytuł	Ocena kondycji finansowej przedsiębiorstwa PGE
Title	Evaluation of PGE company’s financial condition
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Abstract	Economical estimation rating should aid administrating, current and strategic. At present time, more and more important are methods to detect and evaluate threats for companies continue activity. For addition to traditional factor analysis there are discrimination functions to value bankruptcy threats. PGE company was used for research purposes (company activity: electric and heat energy generating, distribution and dealing). The aim was to estimate financial condition with the use of selected methods of economical analysis). Four models were selected: A. Hołda, E. Mączyńska, J. Gajdka and D. Stos, and the Poznań-based. On their basis it is possible to certify that the company did not belong to the bankruptcy endangered entities. Despite the fact that, specific factors (quick ratio, current ratio, return on equity, return on assets, return on sales, capital multiplier, total asset turnover) indicated that the company’s financial condition should be monitored due to a descending tendencies.
Cytowanie	Karmowska G., Małecka A. (2009) Ocena kondycji finansowej przedsiębiorstwa PGE.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 76: 109-120
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Pełny tekst	EIOGZ_2009_n76_s109.pdf

Autor	Serhiy Zabolotnyy
Tytuł	Sytuacja finansowa spółek giełdowych z wybranych branż produkcyjnych
Title	Financial situation of stock companies from selected branches of industry
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Abstract	The author analyzes financial condition of selected manufacturing branches in Poland on the example of stock companies quoted on Warsaw Stock Exchange. Among the branches under consideration are food, metal, machine-engineering and construction materials’ industries. Asset and capital-asset structure as well as liquidity and profitability ratios are analyzed. In 2003–2007 companies from all selected branches except of metal industry increased the value of fixed assets relating to current assets. The structure of current assets was gradually changed with more liquid assets such as receivables and cash in bank accounts. High ratios of liquidity together with a significant share of long-term capitals in liabilities structure indicated a more conservative approach to the liquidity risk. The highest and most variable rates of return were noticed in metal industry, food and machine-engineering branches were characterized by lower but constant profitability ratios in the whole period
Cytowanie	Zabolotnyy S. (2009) Sytuacja finansowa spółek giełdowych z wybranych branż produkcyjnych.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 76: 121-133
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Autor	Sławomir Kowalski
Tytuł	Źródła finansowania sektora małych i średnich przedsiębiorstw w Polscez uwzględnieniem funduszy strukturalnych UE
Title	The sources of financing of small and mediu enterprises in Poland in relation to EU Structural Funds
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Abstract	In Poland, in the sequence of recent years, changes in financing SME activity took place. Entrepreneurs are diverging from internal source of finances more and more by devoting to others forms of raising possessed capital. It is caused by increasing competition which is forcing companies to taking higher risk. A competent choice of the financing source is a substantial problem. It should have a beneficial influence on the profitability in the enterprise, as well as keeping the financial risk at reasonable level. The main direct benefit was a possibility of using structural funds after the accession of Poland into the EU, especially for the SME business sector. The implementation of programs which are co-financed by the EU funds is bringing visible effects more and more.
Cytowanie	Kowalski S. (2009) Źródła finansowania sektora małych i średnich przedsiębiorstw w Polscez uwzględnieniem funduszy strukturalnych UE.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 76: 157-164
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Autor	Aleksandra Pisarska, Mirosław Wasilewski
Tytuł	Płynność finansowa w małych i średnich przedsiębiorstwach
Title	The financial liquidity in small and medium enterprises
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Abstract	The highest financial liquidity described enterprises with the highest value of possessed capital. In general companies from the group of average value of capital had noticed the financial liquidity on lower level than the enterprises with the lowest and the highest value of capital. The financial liquidity ratio had amounted to quite low level in group of companies with the highest value of fixed assets. In the enterprises with the average level of these assets had appeared the risk of the financial liquidity lack. In group of micro enterprises had recorded difficulties with marinating the financial liquidity, especially the treasury ratio. In researched period had ascertained slight improvement in this aspect. Whereas the financial liquidity level in small and medium enterprises had formed almost on similar level, particularly in quick and treasury ratio. This group of enterprises had recorded lower level of financial liquidity, which in case of smaller scale of production was substantiated, because of decreasing risk of bankruptcy.
Cytowanie	Pisarska A., Wasilewski M. (2009) Płynność finansowa w małych i średnich przedsiębiorstwach.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 76: 187-200
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Pełny tekst	EIOGZ_2009_n76_s187.pdf

Autor	Sławomir Juszczyk, Artur Nagórka
Tytuł	Fundusze parasolowe i lokaty bankowe jako miejsce gotówki przedsiębiorstwa
Title	The umbrella funds and bank locations as the place for cash of companies
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Abstract	Financial liquidity is one of the most important factors for the company growth and everyday operations. Since the mid of XX century there have been some attempts to find a right level of cash to be held by a company. Similar research was involved in deciding what to do when there is a surplus of cash that is going to be kept by the company for future purposes. The bank location could be good solution, but investment fund as the place for placing cash for a period of time is probably better. The rules of investment funds in Poland prevent an investor from any risk of fraud. Simultaneously there are some investment risks according to the profile of the given fund. From this point of view majority of investment funds are not suitable to serve as the place of investment for companies. The good solution is a money market fund due to the fact that only very low risk, or almost no risk, papers are in the portfolio of such funds. Obviously never very high yields are anticipated but still they are higher than deposits and far more flexible. The money market fund is particularly suitable for an investment when money can be shifted to a more aggressive fund at the steady growth market conditions. The mechanism of conversion between the funds allows it but in normal circumstances the profits are taxed straight after the operation. In order to avoid it the companies that run legal investment funds in Poland (TFI) introduced so called “umbrella funds” where the money market fund is one of the subfunds and money could be easily moved to another fund without immediate taxation. Therefore the money market fund within the umbrella fund could be the good place to keep company cash surplus.
Cytowanie	Juszczyk S., Nagórka A. (2009) Fundusze parasolowe i lokaty bankowe jako miejsce gotówki przedsiębiorstwa.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 77: 19-30
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Autor	Katarzyna Kochaniak
Tytuł	Analiza kosztu funduszy własnych grupy banków giełdowych w Polsce
Title	The cost analysis of equity in group of commercial banks quoted on Warsaw Stock Exchange
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Abstract	This paper presents the estimation of cost of equity in group of commercial banks in Poland in 1998–2006. It discusses different aspects of cost of equity in group of banks quoted on Warsaw Stock Exchange. Presented are: the definition of bank’s cost of equity problems with implementation of Capital Asset Pricing Model in Polish, companies, the changes in costs of equity in Polish banking sector. Financial data used in this analysis are published by Warsaw Stock Exchange and Ministry of Finance.
Cytowanie	Kochaniak K. (2009) Analiza kosztu funduszy własnych grupy banków giełdowych w Polsce.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 77: 69-76
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Autor	Jarosław Poteraj
Tytuł	Analiza porównawcza efektywności powszechnych towarzystw emerytalnych na przykładach firm z grup kapitałowych Poczty Polskiej i Allianz
Title	Comparative analysis of the public pension societies on examples of companies from Poczta Polska and Allianz groups
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Abstract	On the base of the public pension societies from Poczta Polska and Allianz capital groups the author makes the efficiency analysis in two scientific perspectives– of the company and the owners of capital. Research methods used by the author were ROE indicator method and NPV method, enriched by IRR method. In the summary the author concludes that analysed companies reveal the high efficiency – in the case of ROE indicator for Poczta Polska project on the level of over 46%, and for Allianz project on the level of over 11%, and in the long-term owners perspective, measured by IRR, the level of 4.74% and 10.22% respectively. Simultaneously the Poczta Polska project received better mark in present perspective and Allianz project in the long-term owners perspective.
Cytowanie	Poteraj J. (2009) Analiza porównawcza efektywności powszechnych towarzystw emerytalnych na przykładach firm z grup kapitałowych Poczty Polskiej i Allianz.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 77: 77-88
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Autor	Grażyna Ancyparowicz
Tytuł	Bezpośrednie inwestycje zagraniczne w Polsce po akcesji do Unii Europejskiej
Title	The direct foreign investment in Poland after accession into EU
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Abstract	The accession of Poland to EU coincided with the growth phase of Polish economic cycle. However economies of western European countries had come into the phase of economic slowdown and western investors had been looking for the new areas of economic expansion, also among the new EU member countries. But the inflow of money into Poland in the form of Greenfi eld investments was lower than the amount of reinvesting profits and credits of companies, which gained foreign strategic investor before the accession. There have been used new efficient technologies – imported from Western Countries, which improved the competitiveness and modernity of goods produced in Poland. This process has been continued after the accession. The function of foreign capital in stimulation of Polish economy should not be assessed unambiguously, because the correlation ratio between the PKB growth and the inflow of Foreign Direct Investments is low. After accession the growth ratio was high as a result of activity of investors tightly connected with Polish market, which reinvested their profits for modernisation and extension of production. Synthetic indicator of the growth of wealth of Polish society was the increase of nominal GDP per capita – two and a half times – between 2000 and 2007. Although according to the purchasing power parity the GDP per capita has grown this time only about 50% (from 10,6 thou USD to 15,9 thou USD).
Cytowanie	Ancyparowicz G. (2009) Bezpośrednie inwestycje zagraniczne w Polsce po akcesji do Unii Europejskiej.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 77: 89-103
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Autor	Adam Samborski
Tytuł	Finansowanie inwestycji rzeczowych w warunkach destabilizacji sektora finansowego: doświadczenia japońskich przedsiębiorstw
Title	The real investments fund in unsure conditions of finance sector: based on Japanese companies experience
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Abstract	The article analyses Japanese economic conditions and their consequences for financing real investment in the sector of non-financial corporations in the nineties of the 20th century. In order to identify sources of financing real investment, national accounts was used. Data to be taken into consideration while assessing real investment made by Japanese companies was obtained from two accounts: a capital and financial accounts. It is found out that the nineties witnessed considerable changes in financing real investment in the sector of Japanese nonfinancial corporations, which stems from two overlapping mechanisms: companies’ preference to finance real investment by means of internal funds and lower willingness of financial institutions to lend money.
Cytowanie	Samborski A. (2009) Finansowanie inwestycji rzeczowych w warunkach destabilizacji sektora finansowego: doświadczenia japońskich przedsiębiorstw.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 77: 115-126
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Autor	Aleksandra Pisarska, Mirosław Wasilewski
Tytuł	Źródła finansowania działalności małych i średnich przedsiębiorstw
Title	The small and medium enterprises business activity financial resources
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Abstract	The paper analyses the financial resources of business activity in SME sector in Świętokrzyskie region. In all groups of enterprises noticed increased value of liabilities, equity and debt capital calculated per employee. I was stated that together with growing number of employees (size of enterprise) recorded significant enhance of capital value per employee. The equity capital was the financial resource which dominance in small and medium enterprises activity, while in micro enterprises – debt capital, especially short-term. In all groups of companies the participation of long term debt capital noticed quite low level. In case of micro enterprises recorded decreasing share of short term loan capital, in relation to long term financing, which value increased in researched period. It confirmed that this source of capital was used in implementations of companies undertakes. To summaries, the micro enterprises require financial support, since their previous capital position was unfavorable in relation to small companies.
Cytowanie	Pisarska A., Wasilewski M. (2009) Źródła finansowania działalności małych i średnich przedsiębiorstw.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 77: 217-227
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Autor	Mirosław Wasilewski, Serhiy Zabolotnyy
Tytuł	Sytuacja finansowa przedsiębiorstw o odmiennych strategiach zarządzania kapitałem obrotowym
Title	Financial situation of the enterprises of different working capital strategies
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Abstract	In the article the relations between opposite approaches to working capital management and chosen financial ratios are defined on the example of stock companies from food processing industry. In the enterprise Kofola S.A. using an aggressive working capital strategy a low level of liquidity, short cycles of current assets’ conversion and negative cycles of cash conversion appeared. Profitability of business and the value of EVA were low in this company. In the enterprise Wilbo S.A. using conservative strategies, high level of liquidity ratios, longer cycles of current assets’ conversion and cash conversion. Conservative strategy of Wilbo S.A. was characterized by negative rates of profitability and negative rate of return for owners built on EVA. Opposite approaches to working capital management do not ensure required rates of return from invested capital for shareholders. That is why the synchronization of partial strategies of the enterprise is very important.
Cytowanie	Wasilewski M., Zabolotnyy S. (2009) Sytuacja finansowa przedsiębiorstw o odmiennych strategiach zarządzania kapitałem obrotowym.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 78: 5-20
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Autor	Sławomir Juszczyk, Artur Nagórka
Tytuł	Finansowanie typu mezzanine jako rozwiązanie pośrednie między emisją akcji a kredytem bankowym
Title	Mezzanine fi nance as the type of fi nancing placed between the shares issue and the bank credit
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Abstract	Company in order to grow needs financing. The classic way is to acquire a credit from the bank. This is directly linked with the question of collateral what in case of the company is not the obvious choice. Another classic way of fi nuancing the company is the share issue. This solution is however linked with the question of ownership that is unavoidably diluted with every issue. Sometimes the company is on a excellent path of growth, does not want to disperse ownership, has already used all available asset for a collateral and still needs some capital because of the scale of the project. In this case the solution might be any of private capital sources. The possibility known since the 80’s is “mezzanine finance”. This is financing that combines some features of credit with some features of share issue and comes from the private investors. Because of its collateral, investment time range and the ways of running the company it is perceived to be appropriate for several years large projects generating sizeable and stable cash flows. This is as well a good path of development for the family run businesses where there is no evident heir and the management wishes to take over the company but lacks sufficient capital. Particularly in the times of crisis when the banks impose tight rules on credit policy and the stock exchange investors are reluctant to take any risks the mezzanine finance may be an answer for companies capital needs.
Cytowanie	Juszczyk S., Nagórka A. (2009) Finansowanie typu mezzanine jako rozwiązanie pośrednie między emisją akcji a kredytem bankowym.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 78: 47-58
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Autor	Mamadou Wague
Tytuł	Międzynarodowe kryzysy gospodarcze i ich konsekwencje
Title	International economic crises and their consequences
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Abstract	To rapid economic deterioration in the world economy affected the majority of developing countries by the crisis. It is felt globally by inhibiting investment, limiting access to credit, bankruptcy publishing companies, the increase in unemployment, the destruction of part of the banking sector, the slowdown of international exchange, reducing revenue to the budgets of rich countries, which may lead to a slowdown in the pace of development assistance to developing countries. The concept of economic crisis, it also serves to draw attention to the following fact: the economy depends to a large extent on the possibility of predicting phenomena, which depends to a large extent on the beliefs of people about the state of the economy, and their future. In contrast, the prospect of troubled times or negative expectations may lead to an economic crisis or the speed of its results. According to the researchers the crisis may be different from the previous financial crises for a number of reasons, namely: in the current global economy and lower inflation is better controlled and is an important factor in easing the crisis
Cytowanie	Wague M. (2009) Międzynarodowe kryzysy gospodarcze i ich konsekwencje.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 78: 81-94
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Pełny tekst	EIOGZ_2009_n78_s81.pdf

Autor	Aleksandra Pisarska, Mirosław Wasilewski
Tytuł	Zarządzanie środkami trwałymi w małych i średnich przedsiębiorstwach z regionu świętokrzyskiego
Title	The fixed assets management in small and medium size enterprises in Świętokrzyski region
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Abstract	The elaboration estimates the managers opinion from small and medium size enterprises in Świętokrzyski region take into account management and investments in fixed assets. Most of the enterprises noted increasing productive potential as well as development. The research period were characterized by significant increase of equipment and machine participation in assets structure of these enterprises. This is positive trend reflected in profitable tendency increase companies operation potential by fixed assets. The main source of financing the fixed assets was the equity capital. The managers have been guided by the level of cash during a selection of financial resources. The enterprises managers were planning enhancing the level of fixed assets equipment, through equity capital involvement, which is simply safer.
Cytowanie	Pisarska A., Wasilewski M. (2009) Zarządzanie środkami trwałymi w małych i średnich przedsiębiorstwach z regionu świętokrzyskiego.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 79: 137-148
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Autor	Edyta Bombiak
Tytuł	Motywowanie pracowników a sytuacja finansowa przedsiębiorstw
Title	Motivating employees vs fi nancial condition of companies
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Abstract	The paper aims at analyzing links between the motivating employees and the financial condition on the examined companies. The conducted research showed that there were differences in motivating process between companies in good and in difficult financial situation. Companies with good financial standing were characterized by more diverse, attractive and flexible tools of motivating as well as better adjustment of the tools to the workers’ needs. Showing the strengths and weaknesses of motivating tools in the examined companies, made it possible to identify the key factors having impact on affected on the effectiveness of motivating processes as well as positively influencing financial condition of enterprises.
Cytowanie	Bombiak E. (2009) Motywowanie pracowników a sytuacja finansowa przedsiębiorstw.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 80: 35-47
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Pełny tekst	EIOGZ_2009_n80_s35.pdf

Autor	Tomasz Duczek, Agnieszka Werenowska
Tytuł	Stosowanie narzędzi public relations przez kadrę zarządzającą
Title	Use of public relations tools by managers
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Abstract	The activity of public relations includes among others: cooperation with the media, building the company’s identity, the organization and participation in various events (such as sponsorship, charity), lobbying activities in favour group of interest, maintaining appropriate relations between the company and the public (contacts with local communities, organization of seminars) and so called internal PR (aimed at employees in companies). The findings of the research, carried out in 2008 among the management staff in Kolporter Group, are presented in the study. The article concerns the use of public relations tools in the company and the attempts to determine their conscious use by the management staff. Some forms of public relations, possible to use in the company, were presented
Cytowanie	Duczek T., Werenowska A. (2009) Stosowanie narzędzi public relations przez kadrę zarządzającą.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 80: 49-59
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Autor	Justyna Górna
Tytuł	Konkurencyjność przedsiębiorstw przemysłu mięsnego i mleczarskiego na terenie Wielkopolski w aspekcie spełnienia wymagań prawa żywnościowego Unii Europejskiej
Title	Competitiveness of meat and dairy industry in the Wielkopolska region in the aspect of compliance with the European Union food law requirements
Słowa kluczowe	przemysł spożywczy, przedsiębiorstwa branży mięsnej i mleczarskiej, system HACCP, prawo żywnościow
Key words	food industry, companies of meat and dairy industry, HACCP system, food law
Abstrakt	Wymagania prawa żywnościowego przyczyniły się do wzrostu konkurencyjności przedsiębiorstw przemysłu mięsnego i mleczarskiego, m.in. przez modernizację infrastruktury tych przedsiębiorstw. Z punktu widzenia zarządzania przedsiębiorstwem wprowadzenie systemu HACCP powinno się traktować jak inwestycję, która w niedalekiej przyszłości przyniesie zwrot poniesionych nakładów, zapewni łatwiejszy handel na rynku krajowym i międzynarodowym oraz da większe szanse na utrzymanie starych i zdobycie nowych konsumentów. Przedsiębiorstwa branży mięsnej i mleczarskiej, jako jedne z pierwszych były zobligowane do spełnienia wymagań unijnego prawa żywnościowego. W porównywalnym stopniu przedsiębiorstwa obydwu branż, jako pozytywny skutek spełnienia wymagań prawa żywnościowego (wdrożenie systemu HACCP) uznały m.in. wzrost samokontroli pracowników, czy też podniesienie jakości wyrobów.
Abstract	Requirements of food law contributed to an increase of competitiveness of meat and dairy industry thanks to a modernization of plant infrastructure. The implementation of the HACCP system from the point of view of company management should be treated as an investment which in the future brings repayment of costs, guarantees easier foreign and domestic trade and gives an opportunity to hold the old and to get new customers. Companies of meat and dairy industry were the first obliged to comply with the requirements of the EU food law. Companies of both branches in the same degree acknowledge, among other things, an increase of their employees’ self-control and an increase of product quality as positive effects of meeting the EU food law requirements (implementation of the HACCP system).
Cytowanie	Górna J. (2009) Konkurencyjność przedsiębiorstw przemysłu mięsnego i mleczarskiego na terenie Wielkopolski w aspekcie spełnienia wymagań prawa żywnościowego Unii Europejskiej.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 7(22), z. : 5-12
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Autor	Joanna Kaczorowska
Tytuł	Innowacyjna działalność produktowa polskich przedsiębiorstw przemysłu spożywczego
Title	Product innovation activities in the Polish food industry
Słowa kluczowe	innowacyjność produktowa, przemysł spożywczy, konkurencyjność przedsiębiorstw żywnościowych
Key words	product innovation activities, food industry, competitiveness of Polish food industry
Abstrakt	Innowacje produktowe są ważnym narzędziem uzyskiwania przewagi rynkowej, determinującym rozwój przedsiębiorstw w długim okresie. Mimo tego, aktywność polskich przedsiębiorstw spożywczych w tym obszarze jest ciągle niska. Utrzymywanie się tej postawy może się przyczyniać do osłabienia konkurencyjności rodzimych przedsiębiorstw na rynku krajowym oraz globalnym. Najbliższe lata powinny być zatem poświęcone na działalność badawczo-rozwojową (B+R) oraz rozwijanie nowoczesnych metod wparcia dystrybucji i sprzedaży. Zwiększenie aktywności polskich przedsiębiorstw przemysłu spożywczego w obszarze innowacyjnej działalności produktowej będzie sprzyjać także wprowadzaniu produktów dopasowanych do potrzeb współczesnych konsumentów.
Abstract	Product innovations are a powerful instrument for gaining a competitive advantage that determine the growth of company’s market share. Howeever the majority of Polish food industry companies show a low activity in this area, which can result in losing their competitiveness in local and global markets. In the nearest future the companies should be more focused on the Research & Development (R&D) activities as well as on new products’ distribution and sales methods. Strengthening product innovation activities of Polish food industry companies will help introducing new products that meet modern consumer expectations
Cytowanie	Kaczorowska J. (2009) Innowacyjna działalność produktowa polskich przedsiębiorstw przemysłu spożywczego.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 7(22), z. : 50-57
HTML	wersja html
Pełny tekst	PRS_2009_T7(22)_n_s50.pdf