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Autor	Sławomir Juszczyk
Tytuł	Innowacje a zasada racjonalnego gospodarowania w agrobiznesie
Title	INNOVATION AND RATIONAL PRINCIPLE IN AGROBUSINESS
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Abstract	The aim of this paper is to propose a discussion about the innovation and rational managing principle. The foundation for beginning this consideration begs the question – why Professor Oscar Lange used this name, but did not determine that there is a principle of ways to improve the effectiveness of managing in economics. If indeed there is a rational managing principle, also in the meaning ex ante, and we take into consideration such innovation which enlarge the financial outcome of a given economic entity, it seems that the rational managing principle, so far, does not exhaust the complexity of this issue. In author’s opinion the rational managing principle makes easier, on the one hand, an opinion of existing changes, on the other hand planning the production improvement in short, mid, and long – lived depiction. It allows with economic point of view to concentrate on problems from the past and on these which have short term, operation and strategic meaning. Furthermore, production improvement because of innovation is for the entity the base giving the chance to exist during the time. In the contemporary macroeconomic condition the economic entity’s success is existing on the market and not to worsen the financial condition. With the all point of view, in the entirely calculus, existing of the economy entity is not only financial profitable but has first of all fundamental social meaning. Predictable escalation of liberalisation in the EU agricultural policy will cause necessity the acceleration of production’s rationalisation in all the farms. The decreasing unit cost could be very difficult process, demanding the farming which is based on knowledge
Cytowanie	Juszczyk S. (2008) Innowacje a zasada racjonalnego gospodarowania w agrobiznesie.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 68: 5-15
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Autor	Andrzej Parzonko
Tytuł	Rynek mleka w Chinach i Indiach a sytuacja w Europie
Title	MILK MARKET IN CHINA AND INDIA VS. EUROPEAN SITUATION
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Abstract	The aim of his article is to present the situation of the dairy market in China and India in relation to the European Union and particularly Poland. The analysis has been based on the data provided by International Farm Comparison Network (IFCN). Milk production in China and India is developing very dynamically. In 1981–2004 milk production in India increased over three times whereas in China more than eight times. Dairy production is stimulated by the domestic demand. In China in 2000–2005 milk consumption increased from 9.7 to 22.6 kg per capita per year. It has been estimated that in the following 4 years milk demand in China will double. Increasing demand along with not sufficient production capacity in China may trigger the increase in milk import. The estimated deficiency of milk products in next 4 years may amount from 13 up to 23 million tons. This situation creates new opportunities for the exporters of dairy products (the UE, Poland)
Cytowanie	Parzonko A. (2008) Rynek mleka w Chinach i Indiach a sytuacja w Europie.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 68: 75-89
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Autor	Arkadiusz Artyszak, Katarzyna Kucińska
Tytuł	Zmiany w produkcji cukru i buraka cukrowego w Polsce i w Unii Europejskiej spowodowane reformą rynku cukru
Title	CHANGES IN PRODUCTION OF SUGAR AND SUGAR BEATS IN POLAND AN THE EUROPEAN UNION DUE TO THE REFORM OF SUGAR MARKET
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Abstract	In presented paper changes in the sugar production and in the nursery of the sugar beet in the EU brought about were described with implementing the reform of the market of the sugar. An too small interest in limiting the sugar production in 2007 caused the yr the European Commission modified principles of the reform and a possibility of the resignation led farmers from the right into the cultivation of the sugar beet in exchange for high bonuses in the framework of the so-called farmer’s initiative. At the same time they enabled sugar factories to assume this initiative under the condition of limiting the sugar production, in case of Poland, by the 13.5%. All sugar concerns took advantage of this possibility. However it turned out, that considerable part of farmers, on account of the low profitability of the cultivation of the sugar beet, doesn’t want to plant this plant. In April 2008 yr, sugar concerns had a problem with contracting the essential amount of the raw material. Therefore they persuaded farmers which relinquished their right to the cultivation to produce the raw material in frames of the limit of the sugar factory. However such a situation can cause, that Poland will become the net importer of the sugar, or else the domestic production in 2008 will be shorter than the demand
Cytowanie	Artyszak A., Kucińska K. (2008) Zmiany w produkcji cukru i buraka cukrowego w Polsce i w Unii Europejskiej spowodowane reformą rynku cukru.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 68: 91-103
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Autor	Aleksandra Matuszewska-Janica, Dorota Witkowska
Tytuł	Modelowanie kursu euro/dolar: dynamiczne modele ekonometryczne i sztuczne sieci neuronowe
Title	Euro/dollar exchange rate modelling: dynamic econometric model and artifi cial neural networks
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Abstract	In the paper we present the results of the research regarding relationship among euro/dollar exchange rate and other variables from financial and good markets. The analyzed time series are observed daily. In the first stage we investigate selected variables from financial and good markets that influence the euro/dollar exchange rate applying the Granger causality test. Our investigation shows that futures contract influences the euro/dollar exchange rate the most. In the second stage we construct the econometric models (ARMA-DL and ARMADL with GARCH) and artificial neural networks (Multilayer Perceptron) that are used to modelling and forecasting of the euro/dollar exchange rate. In the last stage we compare different models using goodness-of-fi t measures, Theil inequality statistic and its decomposition
Cytowanie	Matuszewska-Janica A., Witkowska D. (2008) Modelowanie kursu euro/dolar: dynamiczne modele ekonometryczne i sztuczne sieci neuronowe.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 69: 55-75
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Autor	Wojciech Pizło
Tytuł	Marketing relacji – koncepcja i kierunki rozwoju
Title	The conception and development of relationship marketing
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Abstract	The paper presents multiplicity of ways of definying relationships marketing as the part of marketing theory. The traditional approach was compared with modern marketing (relationship marketing) theory. Berry’s model of enterprise strategy based on relationship marketing strategy was also presented
Cytowanie	Pizło W. (2008) Marketing relacji – koncepcja i kierunki rozwoju.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 69: 89-98
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Autor	Anna Popielarska, Krystyna Żelazna
Tytuł	Działalność marketingowa przedsiębiorstw produkujących mleko UHT
Title	Marketing strategies of UHT-milk producers
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Abstract	The aim of the following paper is to analyse the marketing strategies of UHTmilk producers to select instruments and activities, triggering customers to buy and consume that type of milk. The results of the conducted study have proved that both marketing and selling strategies were equally crucial in the analysed milk-processing companies. The most popular forms of improving the sales productivity applied by milk producers are sales promotion and personal selling
Cytowanie	Popielarska A., Żelazna K. (2008) Działalność marketingowa przedsiębiorstw produkujących mleko UHT.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 69: 109-124
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Pełny tekst	EIOGZ_2008_n69_s109.pdf

Autor	Jan Hybel
Tytuł	Tendencje w rozwoju sektora usług w Polsce w latach 2000–2006
Title	Tendencies in the Services Sector Development in Poland in the years 2000–2006
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Abstract	The aim of the article is to present tendencies in the services sector development and its role in the creation of workplaces, capital expenditures and gross added value. The period 1995–2006 is analysed. The main data source was data published by Central Statistical Office. As a result of the conducted analysis the author states that transformation into market economy and Polish accession into European Union causes increase of the service sector as well as its particular sections dynamics. In the analyzed period two sections predominated in the structure of services: trade and repair and real estate activities
Cytowanie	Hybel J. (2008) Tendencje w rozwoju sektora usług w Polsce w latach 2000–2006.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 71: 5-13
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Autor	Anna Mazurkiewicz-Pizło, Wojciech Pizło
Tytuł	Koncepcja otoczenia organizacji z uwzględnieniem wybranych aspektów międzynarodowych
Title	The Theory of Organization’s Environment Taking Selected International Aspects into Consideration
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Abstract	The organizational environment comprises a wide range of forces that can affect organizational performances. These forces differ between organizations according to the geographical location, industry and market served. Multinational firms face different situations from that of small local business. The forces affecting business organizations are different from those influencing non-profit organizations, the forces affecting the electronics industry are different from those influencing the food industry. Even within the same industry forces will vary. Organizations need to understand the forces that affect them do that can plan for the future. The various environmental forces exist at different levels. At the outer level is institutional environment, then organization’s external environment (macro environment). At this level there are a range of economic, technological, social, cultural, political and international factors that generally affect all organizations. Then there is the organization’s most immediate competitive environment, which is the specific environment comprising the organization’s customers, suppliers and competitors. Spanning both internal and external environments is a third set of forces exerted by various stakeholders. All environments forces can affect many areas of the organization, such as its strategy (for example its choice of geographical markets), its structure, or its production methods. For this reason it is vital for management to undertake environmental analysis to assess: how the environment has changed, how it is likely to change, what impacts these changes are likely to have on the organization, its customers and markets
Cytowanie	Mazurkiewicz-Pizło A., Pizło W. (2008) Koncepcja otoczenia organizacji z uwzględnieniem wybranych aspektów międzynarodowych.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 71: 27-41
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Autor	Anna Górska
Tytuł	Wykorzystanie strategii inwestycyjnych opartych na analizie technicznej do handlu towarami z WGT SA
Title	Usage of Investment Strategies Based on Technical Analysis to the Goods Exchange on the Warsaw Commodity Exchange
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Abstract	The aim of the paper is to check if one was able to gain excess profits at the Warsaw Commodity Exchange. For this purpose technical analysis tools are used. Gaining excess profits would be impossible if only the market was informationally efficient. On the informationally efficient market the most effective strategy is the passive strategy “buy and hold”. If technical analysis tools permitted to gain excess profits, the weak-form efficient market hypothesis would be rejected. The analysis is carried out on the basis of the data from Warsaw Commodity Exchange in the span of 5 years: 2001–2005.
Cytowanie	Górska A. (2008) Wykorzystanie strategii inwestycyjnych opartych na analizie technicznej do handlu towarami z WGT SA.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 71: 53-65
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Autor	Agnieszka Borowska
Tytuł	Unijny system ochrony żywnościowych produktów regionalnych i tradycyjnych
Title	European Union’s Quality Policy on the Example of Traditional and Regional Products
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Abstract	The article attempts to present situation and basic information about traditional and regional food market at the European Union, especially in Poland. It describes past and future potential threats resulting from the initial phase of creation of the food market alimentation niche
Cytowanie	Borowska A. (2008) Unijny system ochrony żywnościowych produktów regionalnych i tradycyjnych.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 71: 107-122
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Pełny tekst	EIOGZ_2008_n71_s107.pdf

Autor	Edyta Kwiatkowska, Ganna Levytska
Tytuł	Zachowania konsumentów na rynku nowoczesnych centrów handlowych
Title	Consumer Behaviour in Modern Shopping Malls Market
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Abstract	This study focuses on characteristics of behaviour of polish consumers in shopping malls in Warsaw. Malls have become more than just a particular type of retail outlet, but they are also places providing recreation and community facilities for satisfying many needs and preferences. According to own observations and statistical data, the authors state, that more and more people visit shopping malls with many goals and objectives, not just shopping. The survey also identifyes goals of visiting of modern shopping malls, factors which influence on visiting shopping malls and visiting eating and drinking places in shopping malls.
Cytowanie	Kwiatkowska E., Levytska G. (2008) Zachowania konsumentów na rynku nowoczesnych centrów handlowych.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 71: 147-156
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Autor	Aneta Stańko
Tytuł	Wykluczenie społeczne z rynku pracy w krajach Unii Europejskiej
Title	Social Exclusion from Labour Market in European Union Member States
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Abstract	The aim of the paper was the analysis of the level of social exclusion from labour market in European Union Member States in the year 2006. The analysis was made in basic on commonly-agreed indicators related to employment. The level of long-term unemployment rate and permanent unemployment rate was introduced as well as share of persons living in jobless households. Comparison of at risk of poverty rate between employed and unemployed showed that having a job is an important but not sufficient factor of reducing poverty
Cytowanie	Stańko A. (2008) Wykluczenie społeczne z rynku pracy w krajach Unii Europejskiej.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 72: 39-49
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Autor	Dorota Klembowska
Tytuł	Zmiany w zatrudnieniu w Polsce i krajach Unii Europejskiej
Title	Employment Changes in Poland and European Union Member States
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Abstract	The aim of the paper is to analyse the employment changes in Poland and the European Union in the 2000–2007 period. The main source of performed research was the Eurostat database. In examined time the employment rate increased in the whole European Union. Also the employment rate in Poland raised up (to 57% level) at the end of the year 2007, however it was lower by about 8,4 percentage points than employment average for the European Union. The employment rate of woman in Poland increased from 48,9% to 50,6% between of 2000 and 2007. Furthermore, the employment rate for older people in 55–64 age amounted to 28,4% in 2000, but in 2007 also rose to 29,7% level. Besides improving the situation on labour market, Poland will have serious difficulties in achievement the Lisbon and Stockholm Strategy target
Cytowanie	Klembowska D. (2008) Zmiany w zatrudnieniu w Polsce i krajach Unii Europejskiej.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 72: 51-63
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Autor	Barbara Perepeczko
Tytuł	Zróżnicowanie zjawiska zarobkowych migracji zagranicznych ludności wiejskiej
Title	Diversity of International Economic Migrations Phenomenon of Rural Population
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Abstract	Huge surplus of labour force and the lack of satisfactory incomes cause rural population to searching for earnings in foreign countries. The dynamics of international economic migrations of rural population is significant and became the form of income diversity. The scale, structure and impacts of that complex and regionally diverse phenomenon are very hard to catch, which is probably the reason of weak interest of economists. On the basis of sociological research conducted in three villages from the regions of the highest intensity of international migration the author states that international migrations from the village situated in Opolskie are more often the choice and fixed strategy of rural families, migrations from the village situated in Podlasie are more often necessity caused by weakness of local labour market and worse human capital of villagers and worse material situation of families. People from villages of Podkarpackie, who work abroad, with regard to non-agricultural qualifications and increase of chances of getting better paid jobs can choose return and reverse tendency of migrations from that region
Cytowanie	Perepeczko B. (2008) Zróżnicowanie zjawiska zarobkowych migracji zagranicznych ludności wiejskiej.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 72: 65-73
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Autor	Agnieszka Borowska
Tytuł	Postawy europejskich konsumentów wobec produktów tradycyjnych i regionalnych
Title	Attitudes of European Consumers to Traditional and Regional Products
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Abstract	The article attempts to present situation and consumer’s opinion about traditional and regional food market in Poland. It describes past and future potential threats resulting from the initial phase of creation of niche food alimentation market in Poland. The article presents fragmentary results of research conducted within a grant-research project implemented with the financial support of Foundation Cooperation Fund, Agro-Smak 2 Programme concerning the opinions of consumers and their attitudes, i.e. inclinations to purchase traditional/regional products in Poland. The research was conducted with the technical help of PENTOR Research International S.A. This review was prepared based on the primary empirical material collected during two rounds of research – round 1 conducted between September 20–25, 2007 (research stage 1) and between October 4–9, 2007 (research stage 2). The research was based on a representative sample of 1028 and 1032 Polish nationals of at least 15 years of age. The researchers re159 lied on Omnibus type of research using direct interview technique (face-to-face interviews at respondents’ homes) aided by state-of-the art recording and data processing technique – computer record. The aim of the research was to determine the respondents’ level of declarative knowledge of Polish traditional/regional food products and to define a potential group of purchasers of these products, as well as to find out whether the products, which apply for official EU registration, are purchased by consumers, at least from time to time. Questions were grouped in thematic groups. The goal was to collect feedback from respondents concerning their awareness and frequency of purchase of traditional/regional food products as chosen from among the range of different products of the same category available in the market. The questionnaire was also expected to reveal the respondents’ determination to purchase the products in question in the future as well as to unveil possible assumptions behind not purchasing the products concerned and behind the consumers’ attempts to seek for information on the products under analysis.
Cytowanie	Borowska A. (2008) Postawy europejskich konsumentów wobec produktów tradycyjnych i regionalnych.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 72: 145-159
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Autor	Joanna Wrzesińska
Tytuł	Rozwój wielkopowierzchniowych obiektów handlowych w Polsce
Title	Development of Large-Shopping-Area Objects in Poland
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Abstract	In the paper the development of LSAO in Poland in the span 1990–2007 was discussed. Changes in quantitative structure of stores, concrete mergers and takings over of LSAO as well as productivity of trading area on polish market were presented. Main grown trends of LSAO and its transformation were also discussed
Cytowanie	Wrzesińska J. (2008) Rozwój wielkopowierzchniowych obiektów handlowych w Polsce.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 72: 161-170
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Autor	Michał Szponarowicz
Tytuł	Zmiany poziomu i struktury aktywów finansowych polskich gospodarstw domowych
Title	Changes in the Level and Structure of Polish Households’ Financial Assets
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Abstract	The aim of this article is to analyse changes in the level and structure of households’ financial assets in Poland. The discourse involves selected economical factors, which condition the method of household investments. Crucial determinants influencing the increase of financial assets worth include the establishment of Open Pension Funds as new entities on the financial market. In addition the growth of Investment Funds sector influenced the increased activity of households in investments. Those changes facilitated households with an easier access to financial tools. Changes which took place in the structure and level of Polish people’s savings were, among other factors, the effect of the general growth of Polish economy. Major role in the development of financial assets’ structure was played by non-economical factors: demographic and psychological. The latter factors exhibit high level of influence during dynamic fluctuations (both increase and decrease) of market index value. Such a situation occurred during the discussed period of time
Cytowanie	Szponarowicz M. (2008) Zmiany poziomu i struktury aktywów finansowych polskich gospodarstw domowych.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 72: 181-197
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Autor	Jacek Maśniak
Tytuł	Formy obrotu ziemią rolniczą w Polsce
Title	Forms of Agricultural Land Turnover in Poland
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Abstract	The aim of the article is to introduce the importance of individual forms of agricultural land turnover. The analysis covers land turnover defined in narrow scope, including only ownership changes of land possession. The research covers the span 1990–2006. The analysis shows, that in examined period the importance of market and non-market agricultural land turnover changed. In the year 1990 non-market transaction amounted to 71% of total agricultural land transactions, and next, starting from the mid-nineties the share of them stabilised at the level of 45–50%. The liberalization of the agricultural land turnover after 1990 had revived private land market. In 2006 82% of market transactions was reached between private individuals, and in 18% public sector participated.
Cytowanie	Maśniak J. (2008) Formy obrotu ziemią rolniczą w Polsce.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 72: 213-222
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Autor	Ewa Krawczyk
Tytuł	Zastosowanie strategii zabezpieczającej przed ryzykiem zmiany kursu walutowego w kontraktach futures na Warszawskiej Giełdzie Towarowej
Title	The use of Hedging against Risk of Exchange Rate Changes in Futures Quoted on the Warsaw Commodity Exchange
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Abstract	On the Warsaw Commodity Exchange there are quoted futures on agricultural goods and financial instruments. Futures can be used to hedge against unfavourable changes on the cash market. In the paper the model of hedging use in futures on euro was presented. Two scenarios of hedging use were worked out: pessimistic and optimistic. The analysis showed, that thanks to sale hedging, within both of the scenarios, a negative impact of foreign exchange risk on the financial result of wheat sale on the cash market was minimised. An investor was secured of profit from the transaction at the level of 260,000 zloty
Cytowanie	Krawczyk E. (2007) Zastosowanie strategii zabezpieczającej przed ryzykiem zmiany kursu walutowego w kontraktach futures na Warszawskiej Giełdzie Towarowej.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 62: 29-39
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Pełny tekst	EIOGZ_2007_n62_s29.pdf

Autor	Joanna Szwacka
Tytuł	Kierunki zmian na rynku żywnościowym w Polsce
Title	The Tendencies on the Food Market in Poland
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Abstract	The article contains the analysis of the changes occurring in the patterns of human behaviour on food market in Poland. The hierarchy of the factors influencing demand and the most important tendencies on the world market have been established, as well as their implications for modelling Polish food market. Furthermore the proposals of the patterns of human behaviour (basing on unifi cation and diversification) on European food market have been described.
Cytowanie	Szwacka J. (2007) Kierunki zmian na rynku żywnościowym w Polsce.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 62: 81-95
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Pełny tekst	EIOGZ_2007_n62_s81.pdf