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Autor	Piotr Jałowiecki, Marek Karwański, Arkadiusz Orłowski
Tytuł	System pomiaru ryzyka rynkowego w długim horyzoncie czasowym EAR
Title	MARKET RISK ASSESSMENT SYSTEM FOR LONG-TERM HORIZON EAR
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Abstract	Risk assessment methods are one of the most significant components of risk management systems used in financial institutions. Risk factors are assessed with using of VaR (Value at Risk) methodology based on stochastic models. These methods are used only for short-term wallets. More significant there are EaR (Earning at Risk) models enabling long-term analysis of traditional wallets. These models consists of simulation models of market data and evolution models of wallet structure and wallet volume. In this paper the first part of EaR methodology – long-term simulation models of risk factors is studied. Using of EaR methodology is presented for real risk management system from one of the commercial banks
Cytowanie	Jałowiecki P., Karwański M., Orłowski A. (2008) System pomiaru ryzyka rynkowego w długim horyzoncie czasowym EAR.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 66: 5-16
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Pełny tekst	EIOGZ_2008_n66_s5.pdf

Autor	Aleksandra Matuszewska-Janica, Dorota Witkowska
Tytuł	Modelowanie kursu euro/dolar: dynamiczne modele ekonometryczne i sztuczne sieci neuronowe
Title	Euro/dollar exchange rate modelling: dynamic econometric model and artifi cial neural networks
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Abstract	In the paper we present the results of the research regarding relationship among euro/dollar exchange rate and other variables from financial and good markets. The analyzed time series are observed daily. In the first stage we investigate selected variables from financial and good markets that influence the euro/dollar exchange rate applying the Granger causality test. Our investigation shows that futures contract influences the euro/dollar exchange rate the most. In the second stage we construct the econometric models (ARMA-DL and ARMADL with GARCH) and artificial neural networks (Multilayer Perceptron) that are used to modelling and forecasting of the euro/dollar exchange rate. In the last stage we compare different models using goodness-of-fi t measures, Theil inequality statistic and its decomposition
Cytowanie	Matuszewska-Janica A., Witkowska D. (2008) Modelowanie kursu euro/dolar: dynamiczne modele ekonometryczne i sztuczne sieci neuronowe.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 69: 55-75
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Pełny tekst	EIOGZ_2008_n69_s55.pdf

Autor	Jan Hybel
Tytuł	Tendencje w rozwoju sektora usług w Polsce w latach 2000–2006
Title	Tendencies in the Services Sector Development in Poland in the years 2000–2006
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Abstract	The aim of the article is to present tendencies in the services sector development and its role in the creation of workplaces, capital expenditures and gross added value. The period 1995–2006 is analysed. The main data source was data published by Central Statistical Office. As a result of the conducted analysis the author states that transformation into market economy and Polish accession into European Union causes increase of the service sector as well as its particular sections dynamics. In the analyzed period two sections predominated in the structure of services: trade and repair and real estate activities
Cytowanie	Hybel J. (2008) Tendencje w rozwoju sektora usług w Polsce w latach 2000–2006.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 71: 5-13
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Pełny tekst	EIOGZ_2008_n71_s5.pdf

Autor	Jakub Kraciuk
Tytuł	Koncentracja produkcji w polskim przemyśle spożywczym
Title	Concentration of production in the Polish food industry
Słowa kluczowe	wskaźniki koncentracji, przemysł spożywczy, korporacje transnarodowe
Key words	concentration indices, food industry, transnational corporations
Abstrakt	W polskim przemyśle spożywczym trwają procesy koncentracji i konsolidacji przejawiające się w przejmowaniu przedsiębiorstw tego przemysłu przez krajowych i międzynarodowych inwestorów. Doprowadziły one do znacznej koncentracji w niektórych działach przemysłu spożywczego, a szczególnie w produkcji piwa, wina oraz wyrobów tytoniowych. Jednak stopień koncentracji przemysłu spożywczego jest wyraźnie mniejszy niż całego przemysłu przetwórczego. Wynika to ze specyfiki produkcji żywności charakteryzującej się między innymi relatywnie małą majątkochlonnością i dużą pracochłonnością, silnym powiązaniem zakładów przetwórczych z rynkami lokalnymi oraz różnorodnością asortymentową i krótkimi seriami produkcji.
Abstract	Concentration and consolidation processes manifesting themselves in takeovers of industry enterprises by domestic and international investors take place in the Polish food industry. These processes have led to a considerable concentration in some branches of food industry, particularly in the production of beer, wine and tobacco products. Nevertheless the degree of concentration in the food industry is substantially lower than that in the whole of processing industry. It results from the specificity of production of food being characterized, among others, by a relatively small capital intensity combined with a great labour intensity, a strong linkage of food-processing plants with local markets, a diversity of products and short series of production
Cytowanie	Kraciuk J. (2008) Koncentracja produkcji w polskim przemyśle spożywczym.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 5(20), z. : 33-41
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Pełny tekst	PRS_2008_T5(20)_n_s33.pdf

Autor	Agnieszka Borowska
Tytuł	Unijny system ochrony żywnościowych produktów regionalnych i tradycyjnych
Title	European Union’s Quality Policy on the Example of Traditional and Regional Products
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Abstract	The article attempts to present situation and basic information about traditional and regional food market at the European Union, especially in Poland. It describes past and future potential threats resulting from the initial phase of creation of the food market alimentation niche
Cytowanie	Borowska A. (2008) Unijny system ochrony żywnościowych produktów regionalnych i tradycyjnych.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 71: 107-122
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Pełny tekst	EIOGZ_2008_n71_s107.pdf

Autor	Agnieszka Borowska
Tytuł	Postawy europejskich konsumentów wobec produktów tradycyjnych i regionalnych
Title	Attitudes of European Consumers to Traditional and Regional Products
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Abstract	The article attempts to present situation and consumer’s opinion about traditional and regional food market in Poland. It describes past and future potential threats resulting from the initial phase of creation of niche food alimentation market in Poland. The article presents fragmentary results of research conducted within a grant-research project implemented with the financial support of Foundation Cooperation Fund, Agro-Smak 2 Programme concerning the opinions of consumers and their attitudes, i.e. inclinations to purchase traditional/regional products in Poland. The research was conducted with the technical help of PENTOR Research International S.A. This review was prepared based on the primary empirical material collected during two rounds of research – round 1 conducted between September 20–25, 2007 (research stage 1) and between October 4–9, 2007 (research stage 2). The research was based on a representative sample of 1028 and 1032 Polish nationals of at least 15 years of age. The researchers re159 lied on Omnibus type of research using direct interview technique (face-to-face interviews at respondents’ homes) aided by state-of-the art recording and data processing technique – computer record. The aim of the research was to determine the respondents’ level of declarative knowledge of Polish traditional/regional food products and to define a potential group of purchasers of these products, as well as to find out whether the products, which apply for official EU registration, are purchased by consumers, at least from time to time. Questions were grouped in thematic groups. The goal was to collect feedback from respondents concerning their awareness and frequency of purchase of traditional/regional food products as chosen from among the range of different products of the same category available in the market. The questionnaire was also expected to reveal the respondents’ determination to purchase the products in question in the future as well as to unveil possible assumptions behind not purchasing the products concerned and behind the consumers’ attempts to seek for information on the products under analysis.
Cytowanie	Borowska A. (2008) Postawy europejskich konsumentów wobec produktów tradycyjnych i regionalnych.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 72: 145-159
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Pełny tekst	EIOGZ_2008_n72_s145.pdf

Autor	Agnieszka Borowska
Tytuł	Światowy rynek wyrobów tytoniowych w latach 1990-2006
Title	The world tobacco market in the period 1990-2006
Słowa kluczowe	tytoń, produkcja, konsumpcja, papierosy
Key words	tobbaco, production, consumption, cigarettes
Abstrakt	Produkcja tytoniu na świecie ma miejsce w ponad 100 krajach. Głównymi producentami surowca nieprzetworzonego są Chiny, Indie, Brazylia, USA, Turcja, Malawi oraz Zimbabwe. Łącznie wszystkie te kraje wytwarzają ponad 80% globalnej produkcji liści tytoniu, zaś same Chiny 35%. Według ekspertów FAO światowa produkcja tytoniu w 2010 r. przeznaczona na wyrób artykułów tytoniowych wyniesie ponad 7,1 mln ton. Niewątpliwie ten stan rzeczy jest podyktowany zmianami ekonomicznymi czy demograficznymi na świecie, zwłaszcza w krajach rozwijających się, będących głównymi plantatorami surowca i konsumentami, przede wszystkim papierosów
Abstract	More than 100 countries in the world produce tobacco. The major producers are China, India, Brazil, the United States, Turkey, Malawi and Zimbabwe. They together produce over 80% of the world’s tobacco. In fact China alone accounts for over 35% of world production. FAO has forecasted that world tobacco production would be over 7.1 million tons in 2010. The numbers of smokers will increase mainly due to the growth of world’s population. By 2030 there will be at least another 2 billion people in the world. Cigarettes account for the largest share in manufactured tobacco products, 96% of sales total value. Asia, Australia and the Far East are by far the largest consumers (2,715 billion cigarettes), next are the Americas (745 billion), then Eastern Europe and former Soviet Union (631 billion) and Western Europe (606 billion).
Cytowanie	Borowska A. (2008) Światowy rynek wyrobów tytoniowych w latach 1990-2006.Zeszyty Naukowe SGGW w Warszawie - Problemy Rolnictwa Światowego, t. 4(19), z. : 53-64
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Pełny tekst	PRS_2008_T4(19)_n_s53.pdf

Autor	Barbara Wyrzykowska
Tytuł	Pomiar kapitału ludzkiego w organizacji
Title	THE MEASUREMENT OF THE HUMANE CAPITAL IN THE ORGANIZATION
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Abstract	The 21st century is the time of effective human capital management. In the traditional approach the enterprise’s value is influenced by amount of material assets and their ability to generate future profits estimated in cash flows. Most of the companies however build their economical power but basing only on book value is very limited. This suggests that there are assets visible to the market, but not reflected in the financial reports. In the assessment of companies’ running effectiveness and their market value there are several issues that become more and more important: knowledge, management’s and employees’ skills, innovations in company’s running, flexibility of management, promptness and quality of decision making. It seems that in the future swift and successful companies will make use the human capital reporting, what will give them competitive advantage at the valuation
Cytowanie	Wyrzykowska B. (2008) Pomiar kapitału ludzkiego w organizacji.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 66: 159-170
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Pełny tekst	EIOGZ_2008_n66_s159.pdf

Autor	Andrzej Parzonko
Tytuł	Rynek mleka w Chinach i Indiach a sytuacja w Europie
Title	MILK MARKET IN CHINA AND INDIA VS. EUROPEAN SITUATION
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Abstract	The aim of his article is to present the situation of the dairy market in China and India in relation to the European Union and particularly Poland. The analysis has been based on the data provided by International Farm Comparison Network (IFCN). Milk production in China and India is developing very dynamically. In 1981–2004 milk production in India increased over three times whereas in China more than eight times. Dairy production is stimulated by the domestic demand. In China in 2000–2005 milk consumption increased from 9.7 to 22.6 kg per capita per year. It has been estimated that in the following 4 years milk demand in China will double. Increasing demand along with not sufficient production capacity in China may trigger the increase in milk import. The estimated deficiency of milk products in next 4 years may amount from 13 up to 23 million tons. This situation creates new opportunities for the exporters of dairy products (the UE, Poland)
Cytowanie	Parzonko A. (2008) Rynek mleka w Chinach i Indiach a sytuacja w Europie.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 68: 75-89
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Autor	Anna Górska
Tytuł	Wykorzystanie strategii inwestycyjnych opartych na analizie technicznej do handlu towarami z WGT SA
Title	Usage of Investment Strategies Based on Technical Analysis to the Goods Exchange on the Warsaw Commodity Exchange
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Abstract	The aim of the paper is to check if one was able to gain excess profits at the Warsaw Commodity Exchange. For this purpose technical analysis tools are used. Gaining excess profits would be impossible if only the market was informationally efficient. On the informationally efficient market the most effective strategy is the passive strategy “buy and hold”. If technical analysis tools permitted to gain excess profits, the weak-form efficient market hypothesis would be rejected. The analysis is carried out on the basis of the data from Warsaw Commodity Exchange in the span of 5 years: 2001–2005.
Cytowanie	Górska A. (2008) Wykorzystanie strategii inwestycyjnych opartych na analizie technicznej do handlu towarami z WGT SA.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 71: 53-65
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Autor	Edyta Kwiatkowska, Ganna Levytska
Tytuł	Zachowania konsumentów na rynku nowoczesnych centrów handlowych
Title	Consumer Behaviour in Modern Shopping Malls Market
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Abstract	This study focuses on characteristics of behaviour of polish consumers in shopping malls in Warsaw. Malls have become more than just a particular type of retail outlet, but they are also places providing recreation and community facilities for satisfying many needs and preferences. According to own observations and statistical data, the authors state, that more and more people visit shopping malls with many goals and objectives, not just shopping. The survey also identifyes goals of visiting of modern shopping malls, factors which influence on visiting shopping malls and visiting eating and drinking places in shopping malls.
Cytowanie	Kwiatkowska E., Levytska G. (2008) Zachowania konsumentów na rynku nowoczesnych centrów handlowych.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 71: 147-156
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Autor	Tomasz Nawrocki
Tytuł	Sytuacja finansowa, ze szczególnym uwzględnieniem rentowności, spółek giełdowych z branży spożywczej w latach 2002–2006
Title	FINANCIAL SITUATION, WITH EMPHASIS ON PROFITABILITY, IN POLISH STOCK COMPANIES FROM FOOD INDUSTRY IN 2002–2006
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Abstract	Joint stock companies from food sector quoted at the end of 2006 at the Stock Exchange in Warsaw have been gaining better and better financial results after the deterioration of economic situation, which took place at the beginning of this decade. It is possible to notice decided improvement of property and financial situation after 2004, it means after Polish joining the European Union. Thanks to investments made by the investigated companies before the access and opening new markets the improvement of the level of chosen factors of financial analysis was done. It confirms increase of sales and property management effectiveness.
Cytowanie	Nawrocki T. (2008) Sytuacja finansowa, ze szczególnym uwzględnieniem rentowności, spółek giełdowych z branży spożywczej w latach 2002–2006.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 64: 143-151
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Pełny tekst	EIOGZ_2008_n64_s143.pdf

Autor	Tadeusz Filipiak, Mariusz Maciejczak
Tytuł	Uwarunkowania rozwoju sektora owoców i warzyw w Polsce w latach 2004-2007
Title	The conditions of development of polish fruit and vegetable sector in the period 2004-2007
Słowa kluczowe	sektor owoców i warzyw, uwarunkowania rozwoju, organizacja sektora
Key words	fruit and vegetable sector, conditions of development, sector’s organization
Abstrakt	W artykule dokonano analizy uwarunkowań rozwoju sektora owoców i warzyw w Polsce w latach 2004-2007. W pierwszych latach członkostwa Polski w Unii Europejskiej sektor owocowo-warzywny rozwijał się dynamicznie, co było zasługą zar ówno czynników wynikających z koniunktury rynkowej i silnej pozycji konkurencyjnej, jak i znacznych strumieni pieniężnych przekazanych w ramach funduszy europejskich. Dalszy rozwój sektora będzie zależał od budowania trwałych przewag konkurencyjnych na rynku i dostosowywania oferty rynkowej do potrzeb konsumentów, a także umiejętności wykorzystania dostępnych form pomocy, głównie funduszy z UE oraz kooperacji i zaangażowania wszystkich uczestników sektora
Abstract	The paper aims to analyze the internal conditions of development of Polish fruit and vegetable sector in the period 2004-2007. It argues that in the first years of Polish membership in the EU the fruit and vegetable sector was developing significantly. That was due to the factors resulting from market cyclical factors and strong competitive advantages as well as the EU founds available for sector development. The further development of the sector will depend on the dynamics of increasing competitive positions on the Single Market as well as taking advantages of EU founds and the level of cooperation between sectors stakeholders.
Cytowanie	Filipiak T., Maciejczak M. (2008) Uwarunkowania rozwoju sektora owoców i warzyw w Polsce w latach 2004-2007.Roczniki Nauk Rolniczych, Seria G, t. 95, z. 2: 97-109
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Pełny tekst	RNR_2008_T95_z2_s97.pdf

Autor	Sławomir Juszczyk
Tytuł	Wykorzystanie opcji do ograniczenia ryzyka kursu walutowego
Title	USING OPTIONS TO LIMIT THE EXCHANGE RATE RISK
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Abstract	The paper presents the selected issues concerned possibility cooperation between companies and banks in the area of limiting the exchange rate risk. Additionally different ways of using this options were presented. This problem has a great meaning in the context of globalization of economic processes in regulation and real sphere. The economic conditions are still changing and create new challenges and possibilities for cooperation. Modern company which introduce the innovation product, producing on a big scale, should participate in the international labor division and on the international market. It caused necessity of planning economic operation, including financial one. It concerns also the risk connected with using loans in foreign currency
Cytowanie	Juszczyk S. (2008) Wykorzystanie opcji do ograniczenia ryzyka kursu walutowego.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 65: 43-58
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Autor	Sławomir Juszczyk
Tytuł	Innowacje a zasada racjonalnego gospodarowania w agrobiznesie
Title	INNOVATION AND RATIONAL PRINCIPLE IN AGROBUSINESS
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Abstract	The aim of this paper is to propose a discussion about the innovation and rational managing principle. The foundation for beginning this consideration begs the question – why Professor Oscar Lange used this name, but did not determine that there is a principle of ways to improve the effectiveness of managing in economics. If indeed there is a rational managing principle, also in the meaning ex ante, and we take into consideration such innovation which enlarge the financial outcome of a given economic entity, it seems that the rational managing principle, so far, does not exhaust the complexity of this issue. In author’s opinion the rational managing principle makes easier, on the one hand, an opinion of existing changes, on the other hand planning the production improvement in short, mid, and long – lived depiction. It allows with economic point of view to concentrate on problems from the past and on these which have short term, operation and strategic meaning. Furthermore, production improvement because of innovation is for the entity the base giving the chance to exist during the time. In the contemporary macroeconomic condition the economic entity’s success is existing on the market and not to worsen the financial condition. With the all point of view, in the entirely calculus, existing of the economy entity is not only financial profitable but has first of all fundamental social meaning. Predictable escalation of liberalisation in the EU agricultural policy will cause necessity the acceleration of production’s rationalisation in all the farms. The decreasing unit cost could be very difficult process, demanding the farming which is based on knowledge
Cytowanie	Juszczyk S. (2008) Innowacje a zasada racjonalnego gospodarowania w agrobiznesie.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 68: 5-15
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Autor	Krystyna Brzozowska
Tytuł	Fundusze zalążkowe w rozwoju przedsiębiorczości w Polsce
Title	SEED FOUNDS AND THEIR ROLE IN DEVELOPMENT OF ENTREPRENEURSHIP IN POLAND
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Abstract	The paper aims to analyze the role of seed founds in development of entrepreneurship in Poland. The key problem of small and medium enterprises, especially those with high level of innovation is lack of appropriate capital to finalize the conceptual works and to start business operations. Although there are available different sources of capital., i.e. business incubators, technological parks, special aid programs, those are not sufficient. In developed countries are well functioning formal and unofficial markets of venture capital that support business pioneer initiatives. In Poland this markets are in infancy. One of the forms of supporting innovative initiatives and solving problems of insufficient capital are Seed Founds. In Poland already operate 6 seed founds and next two are in implementation phase
Cytowanie	Brzozowska K. (2008) Fundusze zalążkowe w rozwoju przedsiębiorczości w Polsce.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 65: 85-94
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Pełny tekst	EIOGZ_2008_n65_s85.pdf

Autor	Emil Rudowicz
Tytuł	Budżet zadaniowy – reorientacja z wydatkowania na zarządzanie finansami publicznymi
Title	TASK BUDGET – REORIENTATION FROM EXPENDITURES TO MANAGEMENT OF PUBLIC FINANCES
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Abstract	The paper presents the methodology of drawing up a task budget and contains practical insights in the first stage of task budget implementation in Poland. After the process of changes that took place during last two decades in Poland, one can argue that the ordinary administration of the State is not efficient. What is more, taking into account single, highly competitive market of the EU, the administration is not sufficient enough to live up to dynamically changing economic challenges. Nowadays, the key element of the management of national economy are the knowledge and better quality of management. The task budget is a new quality of management. Its main aim is to improve the efficiency of implemented state tasks as well as the allocation of resources
Cytowanie	Rudowicz E. (2008) Budżet zadaniowy – reorientacja z wydatkowania na zarządzanie finansami publicznymi.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 65: 133-143
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Pełny tekst	EIOGZ_2008_n65_s133.pdf

Autor	Dariusz Kusz
Tytuł	Finansowanie działalności inwestycyjnej w wybranych gospodarstwach rolniczych Podkarpacia
Title	FINANCING INVESTMENT ACTIVITIES IN SELECTED FARMS OF PODKARPACIE REGION
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Abstract	The paper aims to analyze the sources of financing investment activities in selected farms of Podkarpacie region, using the criteria of the investment’s value. It shows that investments were mainly financed by the European Union’s structural funds, following own sources, then credits and loans. The paper argues that such order of sources of financing may originate form the fact that farmers tend to avoid the credit market and want to gain access to the capital on lowest possible cost. At the same time, when the value of investment increases, the role of own founds significantly decreases, and accordingly grows the share of commercial credits. The results shows that financing based on the sources from EU structural funds contributes to increase of farms’ own capital and accordingly to reduction of financial risk
Cytowanie	Kusz D. (2008) Finansowanie działalności inwestycyjnej w wybranych gospodarstwach rolniczych Podkarpacia.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 66: 63-72
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Pełny tekst	EIOGZ_2008_n66_s63.pdf

Autor	Dariusz Kusz
Tytuł	Inwestycje rzeczowe w wybranych gospodarstwach rolniczych o różnych kierunkach gospodarczych
Title	TANGIBLE INVESTMENTS IN SELECTED FARMS WITH DIFFERENT RANGE OF PRODUCTION
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Abstract	This study presents and evaluates investment activity regarding fixed assets in selected farms with different range of production. It has been stated that the main reasons to invest in selected farms were: improvement of production quality, reduction of costs, improvement of organization of production, increase of income and in swine and milk farms – increase of the volume of production. Those reasons of investments may prove the need to strengthen the market position as well as to improve the financial position of examined farms. Realized tangible investments aimed mainly for modernization and development and part of them had reconstructive character. The character of investments together with the investment reasons may show that the main investment targets are: the cost reduction, increase of production capacity and improvement of financial situation
Cytowanie	Kusz D. (2008) Inwestycje rzeczowe w wybranych gospodarstwach rolniczych o różnych kierunkach gospodarczych.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 67: 33-44
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Pełny tekst	EIOGZ_2008_n67_s33.pdf

Autor	Alicja Antonowicz
Tytuł	Wykorzystanie franchisingu w finansowaniu działalności przedsiębiorstw w Polsce
Title	APPLYING FRANCHISING TO FINANCE ACTIVITIES OF COMPANIES IN POLAND
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Abstrakt
Abstract	The paper aims to analyze the possibility of applying franchising to finance activities of companies in Poland. It argues that one of the alternatives to commonly used external capital sources, which are often expensive and hard to gain, is franchising. It is a form of cooperation between legally and organizationally independent companies, from which one is the franchisor and the other one is the franchisee. The main issue of a franchise agreement is gaining, in exchange of agreed amount of money, entitlement of the franchisee to use the name, the brand and the knowledge of running a business of the franchisor. Franchising is recognized as an attractive source of financing for the both sides of the agreement. For the franchisor it means no assets in market expansion, for the franchisee it is the way to limit the costs of running a business
Cytowanie	Antonowicz A. (2008) Wykorzystanie franchisingu w finansowaniu działalności przedsiębiorstw w Polsce.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 66: 73-83
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Pełny tekst	EIOGZ_2008_n66_s73.pdf